Latest from Entrepreneur Media India: Page-3

Marketing

Don't Ignore Skeptics — Here's How You Can Make Them Your Biggest Brand Advocates

Here's how educating skeptics and steadily building credibility helped us win over doubters and turn an unconventional product into a trusted industry solution.

Money & Finance

The HR Shortcut That Saves Founders Early — But Can Cost Them Later

For many small employers, a PEO makes perfect sense: a modestly priced investment for HR-related needs without hiring someone in-house. But at what point does a business outgrow its PEO?

Growing a Business

The Competitive Advantage No One Is Talking About — and How to Capitalize on It Today

Most startups treat accessibility as an afterthought. Here's why that's a costly mistake.

Business News

Meta's Threads Launches New Feature to Lure Podcasters and Their Fans

The social network wants to compete in the space with Reddit and Substack.

Legal

This Convicted Fraudster Billed JPMorgan $529 for Gummy Bears

Charlie Javice was sentenced to seven years in prison, but not before stacking up outrageous legal bills.

Business News

Gen Z Is Buying Themselves Toys in Record Numbers This Holiday Season. Here's Why.

Experts blame the 'Peter Pan Effect' for young adults collecting plush toys like Labubu dolls and Jellycat.

Franchise

Why This Business Model Is Opening the Door to Entrepreneurship for People With Almost No Capital

Micro-franchising helps people with limited resources become business owners by offering low-cost and proven franchise models.

Starting a Business

How This Pair of Dermatologist Brothers Set Out to Fix Hair Loss Treatment in America

Doctors Ben and Sean Behnam built an alternative to one-size-fits-all solutions with their new company, Happy Head.

Growing a Business

This Shake Shack Exec's Family Didn't Believe Hers Was a 'Real Job.' Here's How She's Bringing Innovation to the Brand.

Steph So discusses how she blends hospitality with technology, why curiosity drives her decisions and how Shake Shack keeps innovating without losing its soul.

Leadership

'We Don't Control the Weather': How This Airport CEO Keeps Calm in Chaos

Christina Cassotis, CEO of Pittsburgh International Airport, says the first step in dealing with pandemonium is embracing it.

Business Solutions

Skip the Subscription: Get Microsoft Office 2021 Professional for Less Than $35

One-time purchase gives entrepreneurs lifetime access to Word, Excel, PowerPoint, and five more essential Microsoft apps

News and Trends

Prosperr.io Raises USD 4 Mn Funding Led by Jungle Ventures

The new capital will be used to speed up product development, strengthen its artificial intelligence capabilities, and scale its business to business sales operations.

News and Trends

PayNearby to Onboard 50,000 Rural Women Through Digital Naari Program in Maharashtra

The initiative focuses on enabling new income opportunities for women by supporting them to deliver essential financial and digital services at the grassroots level.

Technology

India's Financial Fraud Risk Indicator Helps Prevent INR 660 Crore Cyber Fraud Losses in Just 6 Months

Indian businesses, specifically MSMEs, can benefit from what appears to be a very effective tool against financial fraud and cybercrimes.

News and Trends

Not Just a Star Kid Launch: How Ahaan Panday's Saiyaara Became a Masterclass in Modern Movie Marketing

Why Saiyaara didn't market a star, but quietly built a brand in the age of algorithms and attention fatigue.