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By Bhavya Kaushal

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Employee Engagement
Happy employee is the key to a flourishing organization. Investing in one-on-one feedback, team building exercises and regular evaluations can help the entrepreneurs retain smart people.

Market Research
Keep a close eye on your competitors and latest trends. Regular investment in in-depth market analysis helps in developing strategies according to consumer's current needs.

Social Media Strategy
The entire world is online, where are you? Building and making your social media platforms visible where your customer base is active plays a crucial role in an organization's growth.

Latest Technology
Leverage the new technologies before others can. Keep up with the latest technology by changing the company's computer systems and softwares to increase employee productivity.

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Bhavya Kaushal

Former Features Writer

I am a work-in-progress writer and human being. An English graduate from Delhi University, writing is my passion and currently, I was Entrepreneur India's start-up reporter. I love covering start-ups and weaving their stories into unforgettable tales with the power of ink! 
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