Get All Access for $5/mo

Tips for Making Real Money on Airbnb When this entrepreneur's roommate moved out, he started a business.

By Emily Richett

Opinions expressed by Entrepreneur contributors are their own.

In this interview at ClickFunnels' annual Funnel Hacking Live conference, Emily Richett chats with Brian Page, founder of BNB Formula, about how he found quick success by launching a business that teaches Airbnb hosts how to maximize their revenue.

Page became an Airbnb host after his roommate moved out with no notice, leaving him with double the rent and no way to pay it. Shortly after Page listed the room on Airbnb, it was paying for not only his old roommate's rent, but his, too.

Even though he had very little money and bad credit from a failed business, Page learned how to expand his presence on Airbnb. He leased a nearby one-bedroom rental and listed that as well.

Now Page uses his experience to teach people how to use Airbnb. Here are Page's top three tactics:

1. List more than one property

Many people don't realize that they don't have to own a property to list it on Airbnb, and consequently, most users only ever list one or two properties.

Page says, "either hire properties or partner with owners and lease properties to put them on the site, and then you can scale to whatever size you want."

2. Use high-quality images

If you're trying to leverage social media for your business, you wouldn't snap a quick, blurry photo of a product and expect it to sell. Similarly, you shouldn't upload low-quality images to Airbnb and expect to book out your property.

Page says, "I recommend hiring a professional … it can absolutely boost the amount of money you can make on Airbnb."

3. Make more by charging less

A key part of scaling on Airbnb is knowing how to price your property. Do the research and look for competitors' prices, then make your own prices a bit lower.

This might sound counterproductive, but Page explains, "if you have two people charging different prices, one guy's going to get lower occupancy, lower nights per month, and another guy can fill his calendar. He's actually going to make more money even though he charges less per night."

Learn more about Page's Airbnb success by watching the entire interview above.

Emily Richett

Entrepreneur Network Partner

Emily Richett is the founder of HAPPY PR, a public relations and marketing firm that works with fast-growth businesses and leading B2C brands. She is the host of The Amplify Show, a podcast and video series that features inspiring thought leaders and game changing entrepreneurs. You can connect with her at emilyrichett.com or gethappypr.com.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

More from Emily Richett

How to Leverage Online Communities to Grow Your Business

How This Entrepreneur Scaled His Business With Purpose

3 Content Strategies to Skyrocket Your Revenue

Side Hustle

The Side Hustle He Started in His College Apartment Turned Into a $70,000-a-Month Income Stream — Then Earned Nearly $2 Million Last Year

Kyle Morrand and his college roommates loved playing retro video games — and the pastime would help launch his career.

Making a Change

Learn All of Rosetta Stone's Languages for $152

A lifetime subscription is nearly $250 off for a limited time.

Leadership

How His Personal Battle With Cancer Inspired This Founder's Solution for Patient Care

On this episode of "The Founder CEO," Michael O'Neil, founder and CEO of GetWellNetwork, discusses his inspiring journey as a leader and the transformative role of AI in healthcare.

Marketing

5 SEO Hacks to Help You Rank Fast

Discover the best SEO hacks you can use to rank fast and avoid waiting for months to see results.

Business News

Homeowners in These 10 States Pay the Most in 'Hidden' Upkeep Costs

Hidden home costs pile on top of mortgage payments.

Starting a Business

Inside the Exclusive Private Club Devoted to Food, Wine and the Arts

Barrett Wissman breaks down the passions and partnerships behind his latest venture Domus Artium Reserve.