Get All Access for $5/mo

Elevator Pitch Ep. 6: 'Is Ryan Reynolds One of Our Co-Founders?' Will anyone earn an investment for their business on this episode of our weekly pitch show?

By Entrepreneur Staff

Entrepreneur Elevator Pitch invites ambitious entrepreneurs to step into the Entrepreneur Elevator, and then gives them just 60 seconds to pique the interest of a group of judges. It's a high-pressure, fast-paced environment in which startup founders need to race against the clock while maintaining their composure to make a clear, deliberate pitch that covers at least three essential components:

  1. Defining the company
  2. Making the request
  3. Specifying what the investment money will be used for

The investors watch the pitch via a video livestream while the elevator ascends to the boardroom floor. Once the 60 seconds are up, the judges vote on whether to open the doors or send the founder back down and pass on investing.

Peter Goldberg, founder of PLG Ventures, opens this episode of Elevator Pitch by introducing our four investors: Kim Perell, serial entrepreneur; Ross O'Brien, managing partner of Entrepreneur Select; Elaine Russell, co-lead of Greycroft's Albertsons Fund; and Alison Wyatt, CEO of Female Founder Collective. Each of the four judges are working from their homes or offices, watching the pitches over livestream.

Related: Elevator Pitch Ep. 5: 'This Has Never Happened in the History of Elevator Pitch'

Kadi Correia of Merati is the first entrepreneur featured in this episode. She describes Merati as a full-service modular home-builder and community developer intended to address the need for 10 million more homes in America. She wows the judges with the $2.5 million in pre-sales Merati has managed to date, but there are questions about the product and valuation. Will the investors be intrigued enough to open the doors and learn more?

Next comes Nick Walker, the co-founder of Cana, which produces cachaça, a Brazilian liquor. Walker claims cachaça is to rum what champagne is to sparkling wine, and that his product is particularly special. However, without the ability to offer a sample due to the long-distance nature of the pitch, will Walker be able to intrigue the investors? More importantly, will any of them be willing to offer him the $650,000 he's looking for without knowing the company's valuation or revenue?

Watch now to find out and watch more great pitches.

Entrepreneur Staff

Entrepreneur Staff

Editor

For more than 30 years, Entrepreneur has set the course for success for millions of entrepreneurs and small business owners. We'll teach you the secrets of the winners and give you exactly what you need to lay the groundwork for success.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

More from Entrepreneur Elevator Pitch

Who Wins Big on the High-Stakes Season Finale of 'Elevator Pitch'?

What Should You Value More — An Investor's Money or Their Experience?

'That Was Ridiculous!' See What Left One Investor Exasperated on the New Episode of 'Elevator Pitch'

It Was All Going Great Until Someone Said the F-Word. Watch an All-New Episode of 'Entrepreneur Elevator Pitch'!

Side Hustle

The Side Hustle He Started in His College Apartment Turned Into a $70,000-a-Month Income Stream — Then Earned Nearly $2 Million Last Year

Kyle Morrand and his college roommates loved playing retro video games — and the pastime would help launch his career.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Business News

A Former Corporate Lawyer Now Makes Six Figures on YouTube — Here's How She Does It

Here are the secrets to starting and growing a successful YouTube channel, according to a YouTuber with millions of subscribers.

Growing a Business

How to Determine The Ideal Length of Your Marketing Emails Your Customers Will Actually Read

Wondering how long your marketing emails should be? Here's what consumers say — so you can send them exactly what they like.

Business News

Y Combinator Helped Launch Reddit, Airbnb and Dropbox. Here's What I Learned From Its Free Startup School.

The famed startup accelerator offers a free course on building a business — and answers five pressing questions for founders.