Jonah Goodhart
CEO and Co-Founder of Moat
Want to write for Entrepreneur too? Apply to join Entrepreneur Leadership network.
Latest
Attention Is the New Currency for Brand Advertising
It's not enough to simply know an ad was placed in front of an audience. Marketers need to dig deeper to find out if it was truly effective.
More Authors You Might Like
-
John Rampton
Entrepreneur and Connector
-
Amanda Breen
Senior Features Writer
-
Tripp Westbrook
President & Chief Creative Officer of Firehouse
-
Entrepreneur Store
Entrepreneur Store
-
James Goodnow
CEO at Fennemore
-
Nick Chandi
CEO & Co-Founder of Forwardly