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Why We Need to Create Brands That Align Our Purpose, Personality and Practice

Now more than ever — because consumers find an irrational amount of meaning in the brands they trust — awakened brands have the ability to change the world.

I Produce Many Large In-Person Events — Using a Very Small Budget. Here's How I Do It.

In-person events can be a great way for small businesses to grow their brands, make money and build and strengthen relationships.

We've all gotten so accustomed to immediate results that anything but can seem like a flop, especially in service industries like PR. Here's why pursuing long lead times is just as important as short-term ones.

Why You Need to Onboard Clients Like You Onboard Employees

It's practically unheard of to hire an employee without onboarding them these days, but the practice isn't as common when it comes to clients.

AI-Generated Images or Stock Photography? Here's How Entrepreneurs Can Navigate the Dynamic Photography Industry

Entrepreneurs eyeing long-term financial gains find stock photography, a $4 billion market in 2023, enticing. Yet, AI's rise prompts a shift from cameras to algorithms.

This New Under-the-Radar Regulation Will Impact Most Businesses. Here's What You Need to Know.

There's a new requirement for many U.S.-based businesses that went into effect starting earlier this year. These are the things you need to know about the Corporate Transparency Act.

Is the Company Tagline You Want to Use Already Someone Else's Trademark? Here's How to Avoid Legal Issues and Infringement.

Emphasizing the importance for small business owners to ensure that their chosen company taglines or trademarks are not already registered, to avoid potential legal issues and infringement on someone else's intellectual property.

Who Was Named? New Court Documents Were Just Unsealed in the Jeffrey Epstein Case.

The documents list individuals previously connected to the convicted sex offender but contain no alleged misconduct so far.

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Working With a Third-Party Logistics Provider? Here Are 3 Key Steps to Ensure a Seamless and Successful Partnership.

Effective communication, strategic partnerships and technology adoption are vital for successful collaborations between brands and their 3PLs.

How to Avoid These Common Communication Blunders in the Workplace

Lots of executives and managers complain that their organization is terrible at communication.

Your Company Won't Grow Until You Follow These 4 Keys to Success

Giving people the freedom to create their own roles can set scaling companies on the path to growth.

How Empathy-Based Leadership Can Transform Your Teams and Businesses

Empathy-based leadership is increasingly recognized as a valuable approach in the business world, where traditional strategic plans often fall short.

Women's entrepreneurship has taken some substantial leaps forward in the last few years.

How Digital Entrepreneurship is Helping Women Overcome the Glass Ceiling

Women in the world of business face an unfair amount of limitations — both internal and external. However, digital entrepreneurship skills are now changing the entire system.

Representation In AI Development Matters — Follow These 5 Principles to Make AI More Inclusive For All

Four out of five leaders and other execs want to learn more about how to use AI in their professional roles, but how can you craft it to also make diversity and inclusion a collective North Star?

Successful Businesses Have This One Thing in Common

I'm a professor of global healthcare entrepreneurship — here's what my research told me about a key component of a successful venture and how to leverage it.

You Need a Community With Shared Values to Find Long-Term Success — Here's How to Cultivate It.

Entrepreneurs need to remember this growth strategy: nurturing a purpose-driven community of like-minded entrepreneurs around them.

How to Avoid the Pitfalls of Collaboration – and When to Skip It Altogether

When it comes to productivity, more isn't always merrier. Discover how to optimize your company's balance of teamwork versus deep-focus solo time.

Younger generations thrive in a blameless culture, and the better they feel about their value, the more companies will gain.

Your Employees are Demotivated and You Could Be Responsible — Here are 6 Ways to Keep Your Team Energized and Engaged

The most critical factor in job retention is an employee's relationship with their manager. Don't demotivate your employees; instead, empower them. Here's how.

More Posts on Growing a Business

Legal

This New Under-the-Radar Regulation Will Impact Most Businesses. Here's What You Need to Know.

There's a new requirement for many U.S.-based businesses that went into effect starting earlier this year. These are the things you need to know about the Corporate Transparency Act.

Leadership

7 Tips for Empowering Mothers in the Workplace

Moms make up an important and large segment of the workforce, yet too often have been overlooked in the development of company culture. In this article, we explore seven ways that companies can empower mothers in the workplace, through the lens of my own experience as a mom and CEO.

Growing a Business

How Small Businesses Can Master a Complex Labor Market

Navigating today's labor market is a high-stakes game for small businesses as they compete to attract top talent. Here are a few strategies for small businesses to consider as they build and strengthen their teams.

Starting a Business

Clinton Sparks Podcast: From Hit Records to Humanitarian Powerhouse, Akon Shares His Entrepreneurial Journey

This podcast is a fun, entertaining and informative show that will teach you how to succeed and achieve your goals with practical advice and actionable steps given through compelling stories and conversations with Clinton and his guests.

Starting a Business

Clinton Sparks Podcast: CEO of Complex Shares How Media, Culture Have Shifted in Recent Years

This podcast is a fun, entertaining and informative show that will teach you how to succeed and achieve your goals with practical advice and actionable steps given through compelling stories and conversations with Clinton and his guests.

Starting a Business

I've Co-founded Over 20 Firms — These Are the Five Critical Questions You Need to Ask to Evaluate Your Startup's Health

Have you checked your startup's pulse recently? If not, here are five questions to assess how your company is doing and which areas need more attention.

Leadership

Are You a Visionary Leader? Here's How to Tell (and What You Can Do to Become One)

What the world needs now is leaders who think differently. How do you stack up?

Growing a Business

Future-Proofing Your Business — 5 Strategies for Sustainable Growth in Times of Change

Key strategies for marketing and advertising agency leaders to navigate the rapid pace of technological and market changes, ensuring survival and growth.

Leadership

I've Negotiated High-Pressure, Multi-Million-Dollar Deals for Artists Like Bruno Mars and Enrique Iglesias — Here's the Strategy That Always Helps Me Win

Lylette Pizarro, founder and co-managing partner of Influence Media Partners, reveals what it takes to succeed in the dynamic music industry and beyond.

Living

3 Steps to Prime Your Brain for a Growth Mindset

Take these three steps to cultivate a growth mindset and enhance your happiness and success.

Side Hustle

These College Friends Started a 'Fun' Side Hustle That Landed Them on 'Shark Tank'— Now the Idea Is Helping Dozens Make Extra Cash: 'Start Saying Yes'

Jess Blakley and Willow Sprague brainstormed a business that would allow them to hang out more — but it turned into something much bigger.