Get All Access for $5/mo

McDonald's Proves It's Resistant to Recession

By Dennis Romero

Opinions expressed by Entrepreneur contributors are their own.

Fast-food titan McDonald's announced quarterly profits that beat Wall Street's estimates and proved, arguably, that the business of cheap fast food done well sometimes thrives in a down economy. Franchisees own a majority of the burger behemoth's stores worldwide.

The company states that global sales increased 6.9 percent in December, helping it distribute an average $2 annual dividend to shareholders. McDonald's plans to open 1,000 new locations in 2009. Only Subway restaurants plans to open more stores.

"Two-thousand-eight was a strong year for McDonald's," CEO Jim Skinner states. "Through our strategic focus on menu choice, food quality and value, the average number of customers served per day increased to more than 58 million in 2008 ... The company delivered double-digit growth in operating income for the fourth quarter and the year. These accomplishments validate the strength and resilience of McDonald's."

Are there still McDonald's franchises to be had in the U.S.? Yes you can.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Business News

Elon Musk's Proposed $56 Billion Pay Package Is 'Obviously Not About the Money,' Writes Tesla Chair

Tesla's chairperson of the board of directors sent a letter to Tesla shareholders, warning them that the company could lose Elon's attention if they don't approve his pay package.

Business News

7 AI Secrets Every Entrepreneur Must Know: AI Quiz and Breaking News from OpenAI You Can't Miss

Check out these 7 critical questions from our unique quiz that uncovers the AI secrets every entrepreneur must know!

Marketing

5 Small Business Marketing Tactics to See Results This Quarter

Five quick and effective small business marketing strategies that can yield both short-term results and long-term success.

Leadership

Want to Get The Most Out of AI? Start Treating AI Like Your Human Employees

The latest AI agents are capable of fantastic growth and evolution — if we learn to coach them past their mistakes

Business News

Watch This Tense 4-Minute Bidding War for Sylvester Stallone's Prized Watch — Ending in Purchase of Over $5 Million

Stallone's collection of rare watches went up for auction through Sotheby's on Wednesday.