Ending Soon! Save 33% on All Access

How to Build Quality Relationships Using the VCP Process Here's how you can build quality relationships through the VCP Process.

By Andrea Hardalo

Opinions expressed by Entrepreneur contributors are their own.

Quality business relationships don't happen overnight. Here's how you can build quality relationships through the VCP Process from "Networking Like a Pro" by Ivan Misner and Brian Hilliard.

Visibility: the first phase of a growing relationship is making yourself visible to another person. The visibility phase is important because it creates recognition and awareness. Without visibility, you cannot move on to the next level, credibility.

Credibility is the quality of being reliable. If each person in the relationship is confident in gaining satisfaction from the relationship then it will continue to strengthen. The old saying that results speak louder than words is true in this phase.

Your new relationship can be defined in the profitability phase. Ask yourself, "is it mutually rewarding?" If it doesn't profit both people, the relationship won't last.

The time it takes to grow through the VCP Process can vary so let time take its' course and be patient.

Andrea Hardalo

Social Media Editor

Andrea Hardalo is the social media editor of Entrepreneur.com. She previously managed social for Scout Media.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

More from Entrepreneur Exclusives

3 Simple Ways to Boost E-Commerce Sales

Why Your First 1,000 Customers Are Your Most Important

How to Grow Your Business By Finding New Customers

3 Stress-Busting Relaxation Exercises You Can Do Anywhere (60-Second Video)

Business News

Kickstarter Is Opening Up Its Platform to Creators and Making Big Changes to Its Model — Here's What's New

The company noted it is moving beyond traditional crowdfunding and making it easier for businesses to raise more money.

Business Culture

The Psychological Impact of Recognition on Employee Motivation and Engagement — 3 Key Insights for Leaders

By embedding strategic recognition into their core practices, companies can significantly elevate employee motivation, enhance productivity and cultivate a workplace culture that champions engagement and loyalty.

Franchise

Know The Franchise Ownership Costs Before You Leap

From initial investments to royalty fees to legal costs, take stock of these numbers before it's too late.

Employee Experience & Recruiting

Beyond the Great Resignation — How to Attract Freelancers and Independent Talent Back to Traditional Work

Discussing the recent workplace exit of employees in search of more meaningful work and ways companies can attract that talent back.

Career

What the Mentality of the Dotcom Era Can Teach the AI Generations

The internet boom showed that you still need tenacity and resilience to succeed at a time of great opportunity.