Get All Access for $5/mo

The 5-Step Process to Getting Great Leads From Your YouTube Channel Here's how you can get more traffic and engagement for your business by building a strong video presence.

By Salma Jafri Edited by Dan Bova

Opinions expressed by Entrepreneur contributors are their own.

In this video, Entrepreneur Network partner Salma Jafri wants to help you get more leads from your business by using YouTube. Jafri is a pro at this -- her own YouTube channel is one of the biggest drivers of traffic to her website, and the top driver for people to sign up to her email list. By getting traffic to her email list and website, Jafri can then show her audience business offers that could turn them into paying customers.

She starts by reverse engineering the process -- trying to figure out what people need to know right now, then producing content that fits that niche. She creates a lead magnet and related video (or multiple if she can), then combines them in a way that is simple and effective.

Click play to learn more.

Related: How to Use Instagram Video Like a Pro

Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

EN is partnered with hundreds of top YouTube channels in the business vertical. Watch video from our network partners on demand on Amazon Fire, Roku, Apple TV and the Entrepreneur App available on iOS and Android devices.

Click here to become a part of this growing video network.

Salma Jafri

Content Marketing Consultant for Entrepreneurs

Salma Jafri is the host of Content Marketing Tips, a weekly vlog and blog on how women entrepreneurs can market authentically to their audience by using their natural strengths. Grab her free cheat sheet: 25 Free and Feel-Good Ways to Authentically Promote Your Content.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

More from Salma Jafri

Editor's Pick

Leadership

How to Close the Trust Gap Between You and Your Team — 5 Strategies for Leaders

Trust is tanking in your workplace. Here's how to fix it and become the boss your team needs to succeed.

Health & Wellness

Get a Year of Unlimited Yoga Class Downloads for Only $23 Through June 17

Regular exercise has been proven to increase energy and focus, both of which are valuable to entrepreneurs and well-known benefits of yoga.

Growing a Business

He Immigrated to the U.S. and Got a Job at McDonald's — Then His Aversion to Being 'Too Comfortable' Led to a Fast-Growing Company That's Hard to Miss

Voyo Popovic launched his moving and storage company in 2018 — and he's been innovating in the industry ever since.

Business News

'Passing By Wide Margins': Elon Musk Celebrates His 'Guaranteed Win' of the Highest Pay Package in U.S. Corporate History

Musk's Tesla pay package is almost 140 times higher than the annual pay of other high-performing CEOs.

Starting a Business

I Left the Corporate World to Start a Chicken Coop Business — Here Are 3 Valuable Lessons I Learned Along the Way

Board meetings were traded for barnyards as a thriving new venture hatched.

Business Culture

Why Remote Work Policies Are Good For the Environment

Remote work policies are crucial for ESG guidelines. Embracing remote work can positively impact your business and employees.