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Need to Get Your Audience's Attention? Try These Platforms. Help get your content in front of the people who need and want it.

By Greg Rollett

Opinions expressed by Entrepreneur contributors are their own.

In this video, Entrepreneur Network partner Greg Rollett talks about how time is precious these days. Every person's day includes a million different things competing for their attention, and each of us only has 24 hours to accomplish everything.

Moreover, Rollett points out that increasingly, people's attentions are being directed toward the smartphone. Approachability is one way to stand out from the noise. Therefore, here are two platforms Rollett suggests can make it easier for customers to consume your content, communicate with you and make your business seem more approachable:

  1. Text messages. You can use a certain platform to automate sending messages. Text messages can provide instant support to your customers.
  2. Audio. This particular platform is useful because it is a time-saver. Typically, most people don't have the time to watch a 15-minute video, especially spread over 12 separate courses.

Click the video to hear more.

Related: How to Create an Online Course for an Engaged Audience

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Greg Rollett

Founder of Ambitious.com

Greg Rollett is an Emmy Award-winning producer, bestselling author and media expert who works with experts, thought leaders and entrepreneurs all over the world. He utilizes the power of new media, direct response and personality-driven marketing to attract more clients and to create more freedom in the businesses and lives of his clients.

Rollett is the founder of Ambitious.com, a leading online education platform for entrepreneurs and is the host of the online TV show, The Ambitious Life. Rollett has also hosted numerous TV shows including the reality show Ambitious Adventures, where Rollett traveled the country in search of today's best young entrepreneurs making a significant impact in their community.

He has co-authored bestselling books with Jack Canfield, Dan Kennedy, Brian Tracy, Tom Hopkins, James Malinchak, Robert Allen, Ryan Lee and many other leading experts from around the world.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

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