Ending Soon! Save 33% on All Access

Church's Chicken Unveils New Advertising, Packaging and Restaurant Design <b></b>

Atlanta--Instead of simply launching an advertising campaign hyping brand or product attributes, Church's Chicken is changing its look, voice and direction across the entire company. The themes and messages of the new Church's brand will extend into all company communications, utilizing the slogan "Full Flavor, Full Pockets, Full Life." Church's corporate branding initiative includes numerous marketing efforts such as print advertising, radio, packaging, Web site redesign and new uniforms. -Church's Chicken

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Business News

'Creators Left So Much Money on the Table': Kickstarter's CEO Reveals the Story Behind the Company's Biggest Changes in 15 Years

In an interview with Entrepreneur, Kickstarter CEO Everette Taylor explains the decision-making behind the changes, how he approaches leading Kickstarter, and his advice for future CEOs.

Business Ideas

87 Service Business Ideas to Start Today

Get started in this growing industry, with options that range from IT consulting to childcare.

Business Models

How to Become an AI-Centric Business (and Why It's Crucial for Long-Term Success)

Learn the essential steps to integrate AI at the core of your operations and stay competitive in an ever-evolving landscape.

Marketing

5 Steps to Preparing an Engaging Industry Presentation

You can make a great impression and generate interest with an exciting, informative presentation. Find out my five secrets to creating an industry presentation guaranteed to wow.