Get All Access for $5/mo

Free Webinar | April 28: How Digital Technology Will Help Your Business Thrive Xero, a small business accounting platform, believes they know the secret to helping your business thrive during the Covid-19 pandemic. The answer is in their data.

By Entrepreneur Insider

Opinions expressed by Entrepreneur contributors are their own.

Courtesy of Shutterstock, Inc.

Xero, a small business accounting platform, believes they know the secret to helping your business thrive during the Covid-19 pandemic. The answer is in their data. Throughout the pandemic, businesses that utilized digital technology had 40% less job losses, and those using digital apps saw revenue decreases that were 12% less than other small businesses.

Using digital technology is easier than small business owners might think and the benefits far greater. Business owners have the chance to ditch traditional practices and maintain their finances online. With business mostly being done remotely, it's critical for new and prospective brands to pay attention to their cash flow at all times so they have a firm grasp on their day-to-day financial situation.

During this webinar, Anna Curzon, the Chief Product Officer at Xero, will share how your business can utilize digital tools, how to prepare for industry rebounds as the Covid-19 vaccine rolls out, and much more.

Register Now

Anna Curzon leads Xero's product teams, spearheading product management, development, design, and product marketing to bring more exciting Xero features to partners and small businesses. Anna has a wealth of experience in online financial services and operations. Before joining Xero as managing director for New Zealand in 2016, Anna led internet banking at ASB and the digital first strategy at Spark. Anna has a bachelor's degree and a postgraduate diploma in commerce from the University of Auckland.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Business News

Is One Company to Blame for Soaring Rental Prices in the U.S.?

The FBI recently raided a major corporate landlord while investigating a rent price-fixing scheme. Here's what we know.

Side Hustle

This Former Starbucks Employee Started a Side Hustle That's Making More Than $70,000 a Month — and He's Not Done Yet

When Tom Saar moved to New York City, he spotted a lucrative business opportunity.

Making a Change

Expand Your Communications with This $20 French Class Subscription

Gain access to hundreds of video lessons and assignments with this deal.

Thought Leaders

Break Free From Client Burnout With These 6 Strategies

How much stress is too much stress? Here are some effective strategies for managing burnout when working with clients.

Business News

The Most Downloaded News App in the U.S. May Have Published Dozens of Fake, AI-Written Stories

The stories were fake but had real-world consequences for the app's 50 million monthly users.