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Should You Be the Face of Your Company's Social Media Accounts? Putting yourself out there can be difficult, but it's often worth it.

By Business Rockstars

Opinions expressed by Entrepreneur contributors are their own.

In this episode of Empowerista from Entrepreneur Network partner Business Rockstars, Alex Wehrley discusses the pros and cons of showing your face on social media. First, as Wehrley mentions, showing your face cements a connection, which is often one of the main reasons people visit social media.

Next, showing your face makes your business even more unique. Aspects of your business such as its story, transformation and values can set it apart. Social media promotion is one way to demonstrate how the result of your product or service is relevant to your customer.

Click the video to hear more.

Related: A Streaming Video Service Company Raises More Than $50 Million

Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

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Business Rockstars is the first integrated, multi-platform media company featuring entrepreneurs, startups and CEOs. With award-winning content creators and influencers, we are connecting and growing a community of entrepreneurs via radio, TV, podcast and social media. Business Rockstars shows are produced from our Burbank studios, with remote video broadcast facilities in San Francisco through our strategic partner, NASDAQ Private Market. Business Rockstars airs nationally in 150 radio markets, podcasting on Play.it, digitally on iTunes, Tune In, Stitcher and iHeart Radio. Business Rockstars video is featured in 40 million households with HDTV and cable through BizTV. 

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