Get All Access for $5/mo

Budweiser Wants You to Grab a Six Pack of 'America' Budweiser cracks open a fresh can of patriotism this summer. Just remember: Don't America and drive.

By Entrepreneur Staff

Anheiser-Busch

Anheiser-Busch announced its plan to replace "Budweiser" with "America" on 12 oz. bottles and cans this summer. Starting May 23rd, the brews will not only be relabelled but will also include phrases from the Pledge of Allegiance and lyrics from "The Star Spangled Banner" and "America the Beautiful."

In a statement, Budweiser Vice President Ricardo Marques explained the company's idea. ""We are embarking on what should be the most patriotic summer that this generation has ever seen, with Copa America Centenario being held on U.S. soil for the first time, Team USA competing at the Rio 2016 Olympic and Paralympic Games...Budweiser has always strived to embody America in a bottle, and we're honored to salute this great nation where our beer has been passionately brewed for the past 140 years."

The campaign will continue through the presidential election in November, which makes sense. We're all going to need a drink when that's finally over.
Entrepreneur Staff

Entrepreneur Staff

Editor

For more than 30 years, Entrepreneur has set the course for success for millions of entrepreneurs and small business owners. We'll teach you the secrets of the winners and give you exactly what you need to lay the groundwork for success.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Most Popular

See all
Business News

Is One Company to Blame for Soaring Rental Prices in the U.S.?

The FBI recently raided a major corporate landlord while investigating a rent price-fixing scheme. Here's what we know.

By Sherin Shibu
Side Hustle

This Former Starbucks Employee Started a Side Hustle That's Making More Than $70,000 a Month — and He's Not Done Yet

When Tom Saar moved to New York City, he spotted a lucrative business opportunity.

By Amanda Breen
Side Hustle

His Side Hustle Made $20,000 in 2 Weeks After Catching Beyoncé's Attention — Now This 26-Year-Old Is Aiming for $1 Million Revenue

Zac Coughlin, 26, had an early passion that followed him to college and beyond.

By Amanda Breen
Making a Change

Expand Your Communications with This $20 French Class Subscription

Gain access to hundreds of video lessons and assignments with this deal.

By Entrepreneur Store
Thought Leaders

Break Free From Client Burnout With These 6 Strategies

How much stress is too much stress? Here are some effective strategies for managing burnout when working with clients.

By Peter Coppinger
Franchise

'Unpredictability in Various Forms' — How Franchisees Can Adapt and Protect Themselves From Election Year Uncertainty

Franchising can be both exciting and challenging, especially during times of unpredictability — like a U.S. presidential election year.

By Jeff Brazier