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How Warren Buffett Got Rich by Following What Makes Him Happy If you're actively investing in companies that stoke your interests and follow your values, you'll see great returns.

By Phil Town

Opinions expressed by Entrepreneur contributors are their own.

In this video, Entrepreneur Network partner Phil Town explains how passion can simplify the entire investment process. For example, Town points out how the Oracle of Omaha Warren Buffett invests in Coca-Cola and drinks a Coke every day. Buffett also famously starts each day by eating a McDonald's breakfast, another company in which he has invested.

While Buffett's investments in McDonald's, Coca-Cola and See's Candies might not be very health-conscious, it's important that Buffett maintains a connection to each one. He also creates connections through his rabid reading habits. Town shares that Buffett is known to read about 300 pages a day, including multiple newspapers.

Click the video to hear more about how Buffett manages his investments while staying true to himself.

Related: The Right (and Wrong) Times to Sell Your Long-Held Stock

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Phil Town is an Investment Advisor, Hedge Fund Manager, 2x New York Times Best-Selling Author of Rule #1 & Payback Time, and Ex-Grand Canyon River Rafting Guide. Rule #1 Investing is Warren Buffett style investing, teaching you how to buy businesses on sale, with little risk and 15 percent returns. In fact, Rule #1 investing is practically immune to the ups and downs of the stock market.

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