Ending Soon! Save 33% on All Access

What to Think About When You Think About Advisors Our experts explain the benefits of exploring a range of expertise.

By Linda Lacina

You can't build your business alone so advice is critical. In a recent hangout, we chatted with experts in the startup space for their expertise on how to surround yourself with the smartest people possible, to give your business the best chance for success. Here's what they said:

Look for enthusiasm. Find people who are interested in your company and your success, and find a range of opinions for balanced help. Says Seth Levine, managing director at venture capital firm Foundry Group, "The quality of the business and the life of success increases as people open themselves up to advice."

Play the long game. When you pick your advisors -- your accountant, your lawyer, and even your banker, consider those who can advise you as your business grows. For instance, bankers "like to talk and share ideas not just for the transaction but because they feel they are building a relationship for the long term" says Wole Coaxum, a business banking executive at Chase.

Beware of your own passion. Your own excitement can blind you from your true risk profile, says Levine, who sees hundreds of business plans, some that are stronger than others. He suggests you find a way to balance your enthusiasm with your advisors' expertise.

This video is editorial content and reflects the personal views and opinions of the participants.

Linda Lacina

Entrepreneur Staff

Linda Lacina is the former managing editor at Entrepreneur.com. Her work has appeared in the Wall Street Journal, Smart Money, Dow Jones MarketWatch and Family Circle. Email her at llacina@entrepreneur.com. Follow her at @lindalacina on Twitter. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Business News

Now that OpenAI's Superalignment Team Has Been Disbanded, Who's Preventing AI from Going Rogue?

We spoke to an AI expert who says safety and innovation are not separate things that must be balanced; they go hand in hand.

Franchise

What Franchising Can Teach The NFL About The Impact of Private Equity

The NFL is smart to take a thoughtful approach before approving institutional capital's investment in teams.

Employee Experience & Recruiting

Beyond the Great Resignation — How to Attract Freelancers and Independent Talent Back to Traditional Work

Discussing the recent workplace exit of employees in search of more meaningful work and ways companies can attract that talent back.

Business News

Scarlett Johansson 'Shocked' That OpenAI Used a Voice 'So Eerily Similar' to Hers After Already Telling the Company 'No'

Johansson asked OpenAI how they created the AI voice that her "closest friends and news outlets could not tell the difference."

Business Ideas

Struggling to Balance Your Business and Your Relationship? This Company Says It Has a Solution.

Jessica Holton, co-founder and CEO of Ours, says her company is on a mission to destigmatize couples therapy so that people can be proactive about relationship health.

Marketing

Marketing Campaigns Must Do More than Drive Clicks — Here's How to Craft Landing Pages That Convert Clicks into Customers

Following fundamental design principles will ensure that your landing pages lead potential customers from clicking on an ad to completing a purchase.