Luke Williams
Head, Customer Experience (CX) at Qualtrics; Author
publications; he was co-author of a Harvard Business School case study.
Want to write for Entrepreneur too? Apply to join Entrepreneur Leadership network.
Latest
Believing Any of These 4 Customer-Experience Myths Could Sink Your Brand
There's a reason why Adidas' Boston Marathon 'congratulatory' email didn't kill the brand.
More Authors You Might Like
-
Amanda Breen
Senior Features Writer
-
Sherin Shibu
News Reporter
-
Cyrus Claffey
Founder of ButterflyMX
-
Carl Stoffers
Senior Business Editor
-
Entrepreneur Staff
Editor
-
Entrepreneur Store
Entrepreneur Store