Rajeev Subramanian
Founder at Shift UX
Want to write for Entrepreneur too? Apply to join Entrepreneur Leadership network.
Latest
You Need to Incorporate This Overlooked Concept to Supercharge Your Business
When putting this one thing into your business strategy, it can be a competitive advantage to help redefine your brand's positioning. Here's how to do it.
If You Really Want to Understand Customer Needs, Avoid Surveys
Most surveys provide little value to understanding customers and can lead you down the wrong path for your business with a false sense of security. Here's what to do instead, and how to use surveys properly if you absolutely have to.
More Authors You Might Like
-
Amanda Breen
Senior Features Writer
-
Tal Frankfurt
CEO of Cloud for Good
-
Kenneth Burke
Vice President of Marketing
-
Emily Rella
Senior News Writer
-
Sherin Shibu
News Reporter
-
Aytekin Tank
Entrepreneur; Founder and CEO, Jotform
-
Danielle Sabrina
CEO of Society22 PR