Harry Potter And . . .

Rating The Characters

We asked business experts how Harry and his cohorts would fare as entrepreneurs.

Harry Potter
Characteristics: kind, ethical, courageous, headstrong, independent
As an entrepreneur: He'd be great. "He'd be willing to work through problems to find the answer," says business coach Anne Warfield of Impression Management Professionals.
His Achilles' heel: "He might not rely enough on others, handling every adventure on his own. Like with the spiders, he didn't think through the danger he was putting Ron in, because his quest to get the answer was driving him," says Warfield, referring to the time Harry convinces Ron to accompany him into the Forbidden Forest in Chamber of Secrets.

Ron Weasley
Characteristics: loyal, brave, ethical but sometimes envious of those more successful
As an entrepreneur: He should partner with a friend or mentor. "He'd be a better vice president than [CEO]," says Warfield. "He does have strength of character, but . . ."
His Achilles' heel: "Leading is difficult for Ron," Warfield adds. He expects Harry and Hermione to pre-sent the ideas.

Hermione Granger
Characteristics: intelligent, ambitious, loyal, extremely ethical, serious, kind, friendly
As an entrepreneur: She'd probably do better than Harry. "She's logical, detail-oriented and has connections," says Warfield. "She'd be the most visionary and insightful."
Her Achilles' heel: "She might overwork her people," says Warfield. "She doesn't know how to lighten up."

Draco Malfoy
Characteristics: mean, unethical, evil, the sort of guy who'd send orphans Father's Day cards
As an entrepreneur: "His type often goes far," says business professor Caryn Beck-Dudley of Utah State University.
"He'd be surrounded by yes men and would manipulate to make things happen," adds Warfield. "He'd be successful as long as he got the organization going and then sold it."
His Achilles' heel: He's evil, and you know what usually happens to the bad guy in the end.

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Geoff Williams has written for numerous publications, including Entrepreneur, Consumer Reports, LIFE and Entertainment Weekly. He also is the author of Living Well with Bad Credit.

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This article was originally published in the February 2001 print edition of Entrepreneur with the headline: Harry Potter And . . ..

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