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Entrepreneur Plus - Short White
For Subscribers

Winning in a Losing Town Your friends smile politely when you tell them where you want to start a business. Your family thinks you're nuts. But you know you've got what it takes--and you're right.

By Carrie Schmeck

Opinions expressed by Entrepreneur contributors are their own.

"There's no money to be made in this town."

"You're going to have a really tough go at it here."

"Why would you want to open a business here when so many are going out of business?"