David Inns
CEO of GreatCall Inc.
Want to write for Entrepreneur too? Apply to join Entrepreneur Leadership network.
Latest
Seniors Are a Huge Market but Stop Trying to Scare Them Into Buying
Fear-based marketing to seniors was probably already outdated in the days of "I've fallen and can't get up."
More Authors You Might Like
-
Sherin Shibu
News Reporter
-
Tom Lewis
CEO of T.W. Lewis Company
-
Nicholas Leighton
Best-selling author, speaker & business owner executive coach
-
Emily Rella
Senior News Writer
-
Entrepreneur Store
Entrepreneur Store
-
Emiliano Jöcker
Senior Consultant
-
Amanda Breen
Senior Features Writer