Jurgen Appelo

Jurgen Appelo

Writer, Speaker, Entrepreneur, CEO of Happy Melly
Jurgen Appelo is CEO of the business network Happy Melly. He is an entrepreneur, speaker, illustrator and blogger and the author of Management 3.0 Workout.
Don't Copy Tips and Tricks. Be Valuable and Remarkable.
Authenticity

Don't Copy Tips and Tricks. Be Valuable and Remarkable.

All presidents of the United States wore ties. So will wearing a tie get you into the White House? I don't think so.
There Are Only 2 Guiding Principles for All Entrepreneurs
Success Strategies

There Are Only 2 Guiding Principles for All Entrepreneurs

Increase the experiments and shorten the feedback cycle. That's it.
Make Your Prices Fair and Scalable, Globally
Pricing

Make Your Prices Fair and Scalable, Globally

Consider that the average customer in Oslo can afford a higher-priced Starbucks latte than someone in New Delhi.
Why Getting Your Product to Market Fast Is Not Always a Brilliant Move
Lean Startups

Why Getting Your Product to Market Fast Is Not Always a Brilliant Move

Entrepreneurs can derive great insight and benefit from Scrum and Lean Startup but neither should be accepted as infallible doctrine.
The 12 Steps to Happiness That You Create (Infographic)
Happiness

The 12 Steps to Happiness That You Create (Infographic)

This feeling that we all strive for is a path we choose, not a destination to arrive at.
Your Marketing Is Chasing Customers Away! Here's Why.
Marketing

Your Marketing Is Chasing Customers Away! Here's Why.

Follow these 3 rules to get back on track -- and possibly recover some of your clients.
Invite Serendipity With Strategy
Business Ideas

Invite Serendipity With Strategy

An entrepreneur suggests that strangers who extend an offer to meet over coffee should be sure to clarify a purpose.
Pay People for Commitment, Not for Time or Results
Compensation and Benefits

Pay People for Commitment, Not for Time or Results

With flexible work schedules and performance metrics, a business network CEO suggests a different approach to gauging employees.
Forget the Elevator Pitch. Try Catchy Hallway Conversation Starters Instead.
Communications

Forget the Elevator Pitch. Try Catchy Hallway Conversation Starters Instead.

What's the most strategic way to casually market your idea to someone? Can it really be done in 30 seconds?
Take the Boss and the Egos Out of the Salary Equation
Money

Take the Boss and the Egos Out of the Salary Equation

A salary formula without bias combined with peer-based merit pay
Let's Help Companies Die Faster and Reincarnate Sooner
Small Business - Big Impact

Let's Help Companies Die Faster and Reincarnate Sooner

Not every ailing organizations can adapt. It might be better to help them die gracefully to emerge relevant later.