📺 Stream EntrepreneurTV for Free 📺

Nitin Gupta's Uni Bags $18.5 Mn Seed Capital to Tap Into India's Credit Card Market The seed funding round, one of the largest seed rounds in the Indian tech space, was led by Lightspeed Ventures India and Accel Partners India

By Prabhjeet Bhatla

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Uni

Fintech startup Uni has raised USD18.5 million in what is being called as one of the largest seed funding rounds from Lightspeed Ventures India and Accel Partners India.

The company is co-founded by Nitin Gupta, who has previously founded PayUMoney and worked with Ola Financial Services as a senior executive along with Prateek Jindal, known for playing a key role in building Olamoney postpaid and Laxmikant Vyas, who has previously head risks for EMI cards business and data science departments at Bajaj Finance.

As the company is still in stealth mode, its business model has not yet been revealed. However, the compoany's statement suggested that Uni plans to expand the country's credit card market as it aims to bridge the gap for credit cards and make them become more accessible for consumers across different regions.

"Over the last five years, we have witnessed a three-time acceleration of digital and electronic payment platforms, however, the share of credit card payments has fallen drastically. There is an opportunity to expand the market from 58 million credit cards in India today to 200 million credit cards over the next five years by building new products, catering to underserved customer needs and getting new customer segments," said founder and chief executive officer Gupta.

The company, in its official statement, pointed that the credit cards market in India is still under-penetrated as compared to digital payments, with just 34 million credit card users having 58 million credit cards whereas there are more than 100 million Indians today who pay digitally and electronically. Uni is focused on filling this gap with an "aim to target the e-commerce and internet-savvy generation in India who are looking at leading aspirational lifestyles."

"Credit card is a very large and exciting market. It has over USD 100 billion in annual spends and still less than 2.5 per cent of the Indian population has a credit card today. The opportunity in front of us is truly immense," said Prayank Swaroop, partner, Accel Partners India.

Apart from Gupta, Kunal Shah of Cred (previously founded freecharge), Ashish Kashyap of INDmoney (former goibibo founder) and Jitendra Gupta of Jupiter (founder, Citruspay) are the other second or third generation technology entrepreneurs to have raised large seed capital of USD 30 million each and 24 million, respectively. Notably, all these three founders are building their new ventures in the financial services industry.

"Nitin and Uni's team are passionate about unlocking the power of financial services for millions of Indian consumers using new tech-powered solutions. We are excited about their mission and proud to support them from day one," said Bejul Somaia, Partner, Lightspeed India Partners.

Prabhjeet Bhatla

Former Staff

News and Trends

Shikhar Dhawan Invests in Eyewear Brand QUE; Joins as Partner and Brand Ambassador

With a vision to democratise style and quality, QUE aims to make its premium sunglasses accessible to a mass premium audience across India and beyond.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

News and Trends

Ola Launches Krutrim Cloud to Provide Access to AI Computing Infrastructure

With a made-in-India twist, Ola's Krutrim aims to take on AI chatbots such as ChatGPT and Gemini AI, focusing on developers.

News and Trends

Investment Firm KKR Acquires Healthium Medtech from Apax Partners

The funds managed by KKR will acquire a controlling interest in the Healthium Group, including Healthium, through a special purpose vehicle.

Devices

Keep the Office Cool This Summer with $10 Off a Klima Thermostat

The Klima Smart Thermostat can turn your existing mini split, heat pump, or AC into a smart unit.

Data & Recovery

Get 500GB of Lifetime Cloud Storage for a One-Time $120 Payment

Boost your bottom line by getting an enormous amount of cloud storage for life without recurring fees.