Inside the March 2005 Issue
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Features

Mind Over Market

Over 20 years ago, Jay Conrad Levinson changed the way entrepreneurs thought about marketing with his book, Guerrilla Marketing. Now, he shows you how to master guerrilla marketing for the 21st century.

All Systems Grow

You don't have to be a rocket scientist to grow your business. Get ready for liftoff with these 7 expansion strategies.

Health of a Nation

Entrepreneurs are sick of sky-high health insurance premiums, and the government is scrambling for reform. But can Uncle Sam save the deteriorating state of health care?

It's All Relative

Can a newcomer revitalize a family business--without igniting a family feud? Learn from 3 entrepreneurs who did just that.

Columns

Be Your Own Boss Features

Choose Your Path

Ready to start a retail business? Don't get stuck at the fork in the road--we've mapped out 3 different retail paths so you can choose the one that's right for you.
Be Your Own Boss Features

Home Run

Get in the game with one of these 105 top homebased franchises.
Biz 101

All That Glitters

Dreaming of starting your own jewelry business? Be prepared--it's more elbow grease than glitz and glamour.
Biz 101

Love Thine Enemy

Making friends with your rivals can help you grow--in life and in business.
Biz 101

Sounds Like a Plan

Find out how to make bank with a powerful business plan.
Biz 101

A Brand New Bag

What's next for our "Biz 101" tech makeover winner? See the exciting plans she's got in store for 2005.
Biz U

Inside Job

Turn a little style into a lot of profit by trying your hand at dorm room design.
Innovations

Brand Aid

How building your brand and expanding your line can be the key to your success
Opportunities

Teaming Up

This sports franchisee turned a love for coaching into a lucrative business.
Opportunities

Support System

Bringing together busy female execs can be big business.
Opportunities

What's New 03/05

Hone your culinary can-do with epicurian education for aspiring chefs.
Smart Ideas

Smart Ideas 03/05

Part-time job matching, hauling with your bike and more
Success Coach

A Brand New Day

Create a successful day from the start by taking these steps to get motivated.
Whats Your Problem

Go Rural

It is possible to start a business in a small community.
Biz Travel

Rental Health

Don't get taken for a ride by your rental car bill--look out for these hazards.
Books

Show and Tell

Set the scene for success in your workplace with the art of visual management.
Capitol Issues

Just the facts

The FDA doesn't want any more lies on dietary supplement labels.
Forward Features

State Your Case

Many states are luring small businesses with big promises--so what's in it for you?
Forward Features

Signal Strength

With stronger marketing efforts, VC firms are making sure their message gets heard.
Forward Features

Time's Up

From prison bars to brownie bars, what's next for Martha Stewart?
Forward Features

Stay on Track

GPS-equipped cell phones are the latest way to keep tabs on mobile employees.
Forward Features

Perfect Blend

Tired of ugly tech gadgets taking over the living room? New gear adds a homey touch.
Forward Features

Lucky Stars

Some entrepreneurs are turning to astrology to chart their business courses.
Forward Features

Touch and Go

Fingerprint readers mean better security--and no more tricky passwords.
Forward Features

Risky Business

Before a defective product becomes your downfall, learn how to protect yourself.
Forward Features

Coffee Break

Can't imagine your office without java? Take a moment to learn how it got there.
Forward Features

Hire Ground

Survey says hiring is up, but paychecks are down in the small-business world.
Forward Snapshot

Snapshot 03/05

Lara Merriken, 36, founder of Denver-based Humm Foods
It Figures

Figures 03/05

Tricking Uncle Sam, Bill Gates' inbox and more
Tech Toy

Keep Your Cool

This new system helps your laptop chill out.
Wheels

Take Cover

No need to panic--we've got tips to help you cut your car insurance costs.
Women

Getting Props

Awards can boost your self-esteem--and your business.
Almost Famous

Morning Glory

Tapping into a widespread passion, these entrepreneurs hope to make everyone's favorite breakfast food an all-day event.
Editors Note

Change Is In the Air

Entrepreneur's redesign is moving us forward and giving you even more of what you want.
Feedback

Feedback 03/05

Resources

Resources 03/05

Websites, organizations, events and more to grow your business
Lead Buzz

Lead Buzz 03/05

Well-written business documents, leadership qualities and more
Lead Snapshot

Enlighten Me

One entrepreneur brings business--and spirituality--to new heights.
Legal

Lay Down the Law

A new bill aims to shoot down frivolous lawsuits.
Real Deal

You First

An opening move may make or break a deal--so step lightly.
Smart Moves

My Bad!

Playing the blame game is out. More CEOs are taking responsibility for their actions--and building stronger businesses as a result.
Staff Smarts

Parent Trap?

Keeping mom or dad busy in their retirement years may be a noble reason to hire them, but be sure you know what you're getting into first.
Dollar Signs

Foreign Affairs

Small businesses need better education, access to finances and forward thinking to begin exporting products to overseas markets.
Funds

He's Got Game

Go international with a Global Resources Fund.
Insurance

Covering Home Base

Insuring your homebased business is easier than ever.
Money Buzz

Money Buzz 03/05

Financing for rural entrepreneurs, increasing wages and more
Money Snapshot

A Run of Luck

After this entrepreneur sold his company, he gained even more business control.
Personal Finance

Charity Check

Using the internet, it's easy to do a thorough job of checking up on do-gooders to make sure your money will be helping a good cause.
Raising Money

Guardian Angels

Now called active capital, the former ACE-Net website is completely revamped and ready to help match companies with angel capital.
Tax Talk

Limited Time Only

There's still time to save on your taxes--we can show you how.
Ad Wisdom

First Impressions

An intriguing introduction keeps potential customers from skipping your ad.
Flash

Back to the Future

Tap into these resources to prepare your business for tomorrow's trends.
Net Sales

Go Live

They've got questions, you've got answers. Now you can reach out to your prospects and keep them happy with live chat on your site.
Retail Register

Whistle Shop

Turn your store into a destination by making shopping an event.
Sales Success

Nail the Sale

Need some surefire ways to seal the deal with customers? Master these 5 tips, and you'll be ready for any sales situation.
Sell Buzz

Sell Buzz 03/05

Customer feedback, loyalty programs and more
Sell Snapshot

Use Your Intuition

A keen eye for trends helps this style-setter attract all the right people to her boutique.
Tactics

Now Playing

With cinema advertising, you can reach a captive audience--and make your marketing message the feature presentation.
Buyers Guide

Say Cheese!

With so many features and styles to choose from, these nifty digital cameras will put a smile on anybody's face.
Connections

Gold Standard

Get the best in IP phone bennies without a PBX or even a VoIP provider.
Digital Edge

The Outer Limits

With larger PC-makers struggling, why is Alienware doing so well?
Gear

Gear 03/05

Reviews of wireless routers and web-enabled cell phones for mobile warriors
Net Profits

All Access

Is your website accessible to consumers with disabilities? If not, you might be missing out on a valuable audience.
Tech Buzz

Tech Buzz 03/05

New domain options, secure ISPs and more
Tech Snapshot

We Have Contacts

Necessity was the mother of invention for these executives-turned-entrepreneurs.
Wireless

Hot Box

It's a snap to set up a hot spot with these package solutions.
Wireless

Singin' the Blues

Is it the end for Bluetooth?
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