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Entrepreneur: Start & Grow Your Business

MaggieMoo's

Ice cream, smoothies, cakes

Background

Founded: 1996 Franchising since: 1997
1346 Oakbrook Dr. #170
Norcross, Georgia 30093
Phone:
(800)524-6444/ (770)514-4500


Franchisor is a privately-held company with 25 employee(s); 5 employee(s) in franchise department.

Franchise Growth
Year U.S. Franchises Canadian Franchises Foreign Franchises Company Owned
2009 166 0 4 0
2008 185 0 5 0
2007 192 0 2 0
2006 174 0 0 8
2005 157 0 7 3

Where Seeking Franchisees
In the U.S. Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Missouri, Mississippi, Montana, Nebraska, North carolina, New hampshire, New jersey, New mexico, Nevada, New york, Ohio, Oklahoma, Pennsylvania, Rhode island, South carolina, Tennessee, Texas, Utah, Virginia, Vermont, Washington, Wisconsin, West virginia, Wyoming
Worldwide

Exclusive territories available.
Territory size: Varies

Costs and Fees

Total investment: $219.6K-335.7K
Franchise fee: $25K
Ongoing royalty fee: 6%
Term of agreement: 10 years, renewable


Type of Financing Available
In-House Third Party
Franchise Fee No Yes
Startup Costs No Yes
Equipment No Yes
Inventory No Yes
Accounts Receivable No Yes
Payroll No Yes

Qualifications
Net worth requirement: $250K
Cash liquidity requirement: $75K

Operations
  • 65% of all franchisees own more than one unit
  • Number of employees needed to run franchised unit: 12
  • Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)

Training and Support

Training
  • Available at headquarters: 14 days

Ongoing Support
  • Newsletter
  • Meetings
  • Grand opening
  • Internet
  • Security/safety procedures
  • Field operations/evaluations

Marketing Support
  • Co-op advertising
  • Ad slicks

Rankings

Franchise 500® rank:
#342 (2009); #408 (2007); #416 (2006); #407 (2005);