Rockin Baja Lobster
At a Glance
Products & Services: Baja-style Mexican seafood restaurant
Number of Locations:
Total Investment: $240.4K - 1.2M
Founded: 1992
Began Franchising: 2004
Private Owned
Startup Costs, Ongoing Fees and Financing
Total Investment: $240,400 - $1,200,000
Franchise Fee: $30,000
Ongoing Royalty Fee: 5%
Term of Franchise Agreement: 10 years, renewable
Franchise Fee: $30,000
Ongoing Royalty Fee: 5%
Term of Franchise Agreement: 10 years, renewable
Financial Requirements
Net Worth: $750,000 - $1,000,000
Liquid Cash Available: $500,000
Operations
100% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 30 - 40. Absentee ownership of franchise is allowed. (75% of current franchisees are owner/operators).| Financing Type | In-House | Third Party |
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How This Franchise Supports Franchisees
Training: Available at headquarters: 2 weeks.
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives,
Marketing Support: Co-op advertising, Ad slicks, National media, Regional advertising,
Other marketing support: International
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