Entrepreneur Magazine's 7TH Annual Growth Conference
This day is jam packed with everything you need to know to grow your business! It's your opportunity to get the kind of business-building advice you can't afford to ignore.

Conference Schedule

Check out the can't-miss schedule of events happening throughout day.

7:30 am - 8:20 am
Registration and Continental Breakfast
8:20 am - 10:05 am
Welcoming Remarks and Keynote Presentation with Barbara Corcoran
10:05 am - 10:20 am
Break
10:20 am - 11:30 am
Breakout Session #1
11:30 am - 11:45 am
Break
11:45 am - 12:55 pm
Breakout Session #2
12:55 pm - 2:20 pm
Entrepreneur of 2014 Awards Luncheon
2:35 pm - 3:45 pm
Breakout Session #3
4:00 pm - 5:00 pm
Cocktail Networking Hour

PR Perspectives from the Media Pros (Panel Discussion)

Media coverage can be just the lift your business needs, but getting your brand into the headlines isn't as easy as it looks. Get an inside perspective on what it takes to get coverage, what makes for a great pitch, and when and where to do it right. With social forums like Twitter, Facebook and LinkedIn presenting new pitch opportunities, our panel of editors, entrepreneurs and PR professionals will share with you how to go about forging strong connections in ways that work.

Moderator: Ray Hennessey, Entrepreneur.com Editorial Director

Panelists: Anjanette Delgado, Author and Speaker; Greg Shugar, Founder, The Tie Bar; Jennifer Connolly, CEO, JCPR

Break into Business Ownership with a Franchise (Panel Discussion)

Franchising is an affordable business platform with proven systems that work well for many entrepreneurs. Panel members in this session will go over the franchise model and some of its merits over starting a business independently. They'll share their perspectives on what owning a franchise business entails, how to go about researching opportunities, and what to consider in order to select the right one for your needs. Research, insights and findings from Entrepreneur's authoritative annual Franchise 500® ranking will give you an overview of the many different kinds of opportunities out there, from category leaders to fast-growing and even low-cost businesses.

Moderator: Stephen Caldeira, President & CEO, International Franchise Association
Panelists: Chris Adkins, VP of Sales, The UPS Store; Mitch Cohen, franchise owner, Dunkin Donuts and Baskin-Robbins; W. Kenneth Yancey, Jr., CEO, SCORE Association

Sales and Marketing: What Great Brands Do

Discover the principles successful brands use and consistently implement in their marketing efforts to build and gain customer traction with your own. This session will introduce you to the minimum viable brand (MVB) framework and the benefits to using it. You’ll learn how to develop a standout brand that fosters customer loyalty and increases profit margins, learn from real-world examples of brand-building successes and failures, and be challenged to think differently about branding and business to go from good to great.

Speaker: Denise Lee Yohn

Cash from the Crowd: Connecting your Business to Capital

Crowdfunding is changing the way great ideas and businesses get launched. This session gives an overview of the opportunities crowdfunding offers for attracting capital to your venture and provides the critical campaign elements, tools and strategies you need to raise funds successfully. You’ll also learn what innovative crowd finance options are available as your business grows.

Speaker: Sally Outlaw

A Leader's Guide to Business Structures and Tax-Savvy Accounting

One of the most important choices you’ll ever make for your startup is the legal structure you choose for it. The decision you make will have an impact on how much you pay in taxes, and it will affect the amount of paperwork your business is required to do, the personal liability you face, and your ability to raise money. Learn how to weigh the advantages and drawbacks to each legal structure before you commit, then get a glimpse into how key accounting strategies can save you tons of money, help fund your retirement, and provide tremendous insight into the health of your operations.

Speaker: Mark Kohler

How to Build a Turn-Key Marketing System

This session will reveal the seven steps to small-business marketing success as a framework for building a marketing system and action plan. John Jantsch’s universal, step-by-step approach can be applied to any size business, start-up or move-up, in any industry.

Learn how to:

  • Mold strategy before tactics
  • Build a marketing hourglass
  • Develop a content strategy
  • Integrate a total web presence
  • Install the lead generation trio
  • Create a selling system
  • Build a marketing action plan
  • Speaker: John Jantsch

    Using the 80/20 Principle to Work Less and Make More

    The 80/20 principle—the adage that 20 percent of customers equal 80 percent of sales—applies to every dimension of business, including time management. Perry Marshall explains why the 80/20 Principle is the first thing any sales or marketing professional should master and how he began applying it in his own business and clients' businesses, producing explosive growth.

    Speaker: Perry Marshall

    Fueled by Failure

    As an athlete, Jeremy Bloom was best known for his highly competitive spirit. As a world-champion skier, NFL player and innovator, Jeremy has had his share of ups and downs and has found his footing in a new arena: entrepreneurship. The co-founder of ad-tech provider Integrate talks about blowing away investors’ expectations and the lessons he’s learned that can inspire fellow business owners.

    Speaker: Jeremy Bloom

    Mentoring in Minutes

    Meet with a variety of business experts from SCORE in this unique speed-mentoring session to get coaching tips and make connections. Get ideas and answers to your toughest challenges from experienced professionals in marketing, finance, accounting, sales, business management, human resources and more. You’ll move from coach to coach in quick-format pacing, so come prepared to share your challenge succinctly to get the most from this session.

    Moderators: SCORE and The UPS Store

    If you have any questions or comments regarding this event please contact us
    conferences@entrepreneur.com
    Presented By
    The UPS Store

    Event Details

    Date: February 4, 2015
    Time: 7:30 am - 5:00 pm

    Location

    Miami Beach Convention Center
    Palm Ballroom
    1901 Convention Center Dr
    Miami Beach, FL 33139

    Event Directions

    View Map
    If you have any questions or comments regarding this event please contact us
    conferences@entrepreneur.com

    SPEAKERS

    These bestselling authors, business experts and leaders will be available to answer your questions and get down to brass tacks on how to build your business.

    Amy Cosper
    Amy Cosper
    Entrepreneur's editor in chief Amy Cosper will kick-off the day’s events and present the Entrepreneur of 2014 award winners during the luncheon.
    Ray Hennessey
    Ray Hennessey
    Entrepreneur.com editorial director Ray Hennessey will bring his own unique perspective to our panel with PR pros on how small-business owners can perfect pitches to the media.
    Jeremy Bloom
    Jeremy Bloom
    Jeremy is an Olympic skier and NFL football player turned entrepreneur and philanthropist. He co-founded Integrate in 2010, a leader in marketing technology.
    John Jantsch
    John Jantsch
    John is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network, which trains and licenses small-business marketing consultants around the world.
    Mark Kohler
    Mark Kohler
    Mark is an attorney, certified public accountant, entrepreneur, and author of What Your CPA Isn't Telling You: Life-Changing Tax Strategies.
    Perry S. Marshall
    Perry S. Marshall
    As president of Perry S. Marshall & Associates, Perry consults both online and brick-and-mortar companies on generating sales leads, web traffic, and maximizing advertising results.
    Sally Outlaw
    Sally Outlaw
    As co-founder and CEO of crowdfunding platform peerbackers.com, Sally has helped thousands of entrepreneurs reach their crowdfunding goals.
    Denise Lee Yohn
    Denise Lee Yohn
    Blending a fresh perspective, 25 years of experience working with world-class brands such as Sony and Frito-Lay, and a talent for inspiring audiences, Denise is a leading authority on building and positioning exceptional brands.
    Hosted by Entrepreneur Expo