April 2015 Issue
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The pros share what works for them. Read and learn.
TheAudience is connecting brands and customers across social media platforms via influencers.
With 162 years under its belt, the denim company knows a thing or two about great branding.
The Tales We Tell
These innovators are connecting with consumers, colleagues and investors on an emotional level.
A Visual Purpose
These organizations have used design to create truly robust brands.
If franchises aren't stepping up their tech game, they're missing out.
What Do You Really Think?
No matter how great the concept, you need real-world feedback to see if your startup will fly. Here's how to get it.
With low startup costs, rapid returns and the ability to operate independently, mobile franchises are putting anything and everything on wheels.
Foreign programs are funding a new breed of expats.
Branding is one of the major pain points for entrepreneurs. On the outside it seems simple, but its core is complex.
Comfort In a Bowl
This founder has turned a simple meal into Denmark's most down-to-earth hipster treat -- and he wants to bring it to New York next.
Its All In the Jeans
Stitch Fix will ship stylist-approved outfits to your door, based on your fashion profile and style preferences.
The Right Way to Go
Why executives need to take time off and how to prepare for being away from the office.
The Blind Leading the Blind
The awkward silences. The everyone-talking-over-everyone. Here's how to take control.
Dont Be Tone-Deaf
In marketing, your tone of voice can help you stand out from the crowd.
Ask a Pro
You should be asking every prospective worker these questions.
Are You Talking to Me?
The Ethics Coach handles tackles two big questions: how to deal with employees who resist feedback and how to create a 'mutually beneficial' internship program.
Power In Numbers
An online buying club allows wholesale pricing for small businesses.
Winner Takes All
Poynt's terminal accepts every form of payment, for any type of business.
Ask A Geek
Find out what beacons are, how they work, what they cost and more.
An app that tracks invoices, payments and appointments helped put this handyman ahead of the curve.
Ask the Money Guy
A brief explainer on how to calculate your profit margin and what it means for your business.
How do you measure the value of a pre-revenue company? Here's a bit of insight.
Not So Fast
A tax extension does more than buy you time. It could be smart business.
Skateboarders stay safe with customizable adhesive lights.
Who Has VC
With Kurbo, kids play to lose.
Q and A
Wearing Your Tech on Your Sleeve
How savvy entrepreneurs can cash in on the trend for wearables.
Pros share what advice is worth taking and what advice you can ignore.
Style For Miles
Lisa Kornstein's clothing boutique is using a semi-absentee model, allowing her to manage her health and her business.
Denny's is aiming to be a grand slam in Manhattan.
No Property Required
Top franchises that get the job done from home or on the road.
Found out how this franchising couple weathered the tough times and found success.