Marketing
Macon Phillips, the White House's director of New Media, describes how the administration is using social media in unique ways -- and how your business can too.
When It Comes to Networking, Don't Try to Wing It
BY Ivan Misner, Hazel Walker and Frank J. De Raffele Jr.
Looking to get more out of networking? Here are four tips to help you make your efforts more productive.
How Pinterest Is Becoming the Next Big Thing in Social Media for Business
BY Jason Falls
The online 'pinboard' is driving serious traffic and proving to be a powerful online marketing tool for some companies.
Seven Ways to Get a 'Cash Mob' to Shop at Your Small Business
BY Carol Tice
Buy-local advocates are creating 'cash mobs,' which ask people to patronize local stores at a particular time. Here's how you can get a cash mob to shop your store.
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Find out how today's most dynamic young companies are scaling their businesses -- and what lessons you can learn to put to work in your growing venture.
Find Answers to Your Burning Business Questions
Our team of 'Ask Entrepreneur' small-business experts offer need-to-know advice for starting and growing a business.How Can I Use Social Media to Market My Business?
I own a a fashion-based direct sales business. I know social media is a good way to invite people to my trunk shows, where I present my merchandise. But how else can I use social media to advertise?How Can I Market to Decision-Makers?
How do I reach decision-makers in industries such as hospitality or retail considering they're often away or busy?How Can I Develop a Marketing Plan on a Limited Budget?
What are the main points to consider? Should I actually create a written plan? Should I include things like target market and budget?How do we market to customers in a multimillion dollar industry that stumble onto our product?
Our company manufactures a fence post hole digger that attaches to a shop-vac. How do you market a product that people don't know they need until they find out it exists?How Can I Reach Clients Online?
We sell high-end custom furniture. Our problem is knowing how to reach our clients. We utilize a website. Any advice?
A Gift For Tangle-Free Listening
BY Colleen DeBaise
The last item to make our Indie Merchant Holiday Gift Guide is a pair of Zipbuds earphones.
A Gift That Has All The Elements
BY Colleen DeBaise
Today's featured item from our Indie Merchant Holiday Gift Guide is this Periodic Table of Elements necklace made by My London Sun.
Forget the Pie -- It's Key Lime BBQ Sauce
BY Colleen DeBaise
The next item selected for our Indie Merchant Holiday Gift Guide is this tangy key lime BBQ sauce made by Reva Foods.
Really, It's Not Sent From My iPhone
BY Colleen DeBaise
Need a present for the smartphone-obsessed person in your life? The latest entrant in our gift guide is this snail-mail stationery made by Red Letter Paper Co.
A Present for Your Pooch
BY Colleen DeBaise
Today's featured item from our Holiday Gift Guide is a dog treat pouch made by Sara Bella Upcycled.
Get a Load of This: A Gift That Weighs Luggage
BY Colleen DeBaise
Today we reveal the latest pick for our gift guide -- a digital luggage scale made by EatSmart Products. Talk about practical!
Live Chat with Grant Cardone on Closing a Sale
BY Teri Evans
Join us for part two of a live online chat with sales pro Grant Cardone, who will share his best secrets for closing a sale.
How One Company Transformed Its Boring Products
BY Carol Tice
If your industry is full of sameness and you're having trouble figuring out how to differentiate your products, try to inject something fresh. Sometimes, all a product needs is a new name.
Getting a Kick Out of Social Responsibility
BY Colleen DeBaise
The next item selected for our Indie Merchant Holiday Gift Guide is a fair-trade certified soccer ball made by Senda Athletics.
No Animals Were Harmed to Make This Lip Balm
BY Colleen DeBaise
Today's featured item from our Holiday Gift Guide is a vegan lip balm set made by Sprout Skincare.
Making Jewelry Out of Broken Plates
BY Colleen DeBaise
The next item selected for our Indie Merchant Holiday Gift Guide is a necklace made by IBreakPlates.comDon't Miss
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Take Your Business To The Next Level
Find out how today's most dynamic young companies are scaling their businesses -- and what lessons you can learn to put to work in your growing venture.
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