Chobani

News and Articles About Chobani

Chobani Can't Be Marketed as 'Greek Yogurt' in the U.K.

A British court ruled that Chobani can't call their product 'Greek yogurt' because it is made in the U.S.

The One Thing Great Brands Do: Insights From a Branding Expert

Melanie Spring, founder of branding agency Sisarina, helps companies express their identities through branding. In this conversation, she explains how branding is evolving and who’s doing it right.

Chobani's Secret to Making Customers Feel Like Family

Branding your business starts from the inside out. Here are four ways to build a brand your customers will love.

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