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Consumers View 5-Star Reviews as Too Good to Be True
2 min read
News and Articles About Consumer Reviews
Behind the Curtain of Yelp's Powerful Reviews
The website could bring in more customers, or scare them away. Can business owners do anything to fight back?
Why Crowdsourcing Is the Answer to Business-Software Reviews
A new generation of corporate buyers is seeking ways to evaluate enterprise technology in the same way that shoppers tap Yelp for insight about consumer products.
Evolve or Die in the Age of the Consumer
Listening to and truly engaging with customers wherever and however they choose to engage is the new secret to organizational success.
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