Experimental marketing strategies

News and Articles About Experimental marketing strategies

How Growth Hacking Is Redefining Marketing
Growth Hacking

How Growth Hacking Is Redefining Marketing

More than just the latest buzz term, growth hacking is a way of thinking about marketing that focuses on quickly finding and leveraging the most effective techniques.
Brett Relander
Build a Strong Brand With More Friendly Interactions, Less Marketing
Branding

Build a Strong Brand With More Friendly Interactions, Less Marketing

Customers are skeptical of the marketing they don't ignore entirely but people trust their own experience. Make if friendly and they love your brand.
Cory Sistrunk
Does a 6-Hour Workday Lead to Better Productivity? Sweden's About to Find Out.
Legal Center

Does a 6-Hour Workday Lead to Better Productivity? Sweden's About to Find Out.

An economic experiment set to be held in Sweden's second largest city, Gothenburg, will see the hours of an average workday slashed in hopes of enhancing productivity.
Geoff Weiss
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Why Experimental Marketing May Be For You
Starting a Business

Why Experimental Marketing May Be For You

Here's how a startup tested the social media waters and won sales.
Diana Ransom