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Facebook is the largest social networking site worldwide.

The site was co-founded in 2004 by Mark Zuckerberg while still a student at Harvard College in Cambridge, Mass. Membership was initially limited to Harvard students but the site eventually opened to other college and high school students. Membership was extended to anyone with a valid email address in 2006.

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Facebook's Marketing Tools You Might Not Know About

Facebook's Marketing Tools You Might Not Know About

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Facebook insider Sarah Smith talks about pages in your admin panel with market-research treasure.
June 22, 2012 in Social Media
The Biggest Lessons Franchisors Learned About Social Media

The Biggest Lessons Franchisors Learned About Social Media

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The franchise world has finally embraced social media. A look at the new services and policies helping the franchise systems work together, plus three tips to build a social fan base.
June 21, 2012 in Franchises
How to Make Facebook Ads Work for You

How to Make Facebook Ads Work for You

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A look at three proven advertising models for increasing your page 'Likes' and fan engagement.
June 19, 2012 in Social Media
A New Tool for Adding Facebook Features to Your Website

A New Tool for Adding Facebook Features to Your Website

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Four reasons you might consider trying the new Facebook plug-in for Wordpress.
June 18, 2012 in Building a Website
5 Myths About Being an Entrepreneur

5 Myths About Being an Entrepreneur

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Starting up isn't always going to land you fame and fortune. But, if you're lucky, you will control your own destiny. Before you start up, consider the truth about common myths.
June 6, 2012 in Starting a Business
New Facebook Features Help Businesses Better Manage Their Pages

New Facebook Features Help Businesses Better Manage Their Pages

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Facebook released a trio of highly anticipated features expected to make managing a Facebook page for a business easier.
June 5, 2012 in Social Media
3 Ways to Supercharge Fan Engagement on Facebook

3 Ways to Supercharge Fan Engagement on Facebook

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Here's how visual images, questions and videos can get your fans buzzing.
June 4, 2012 in Social Media
What Facebook's IPO Debacle Means for Startup Funding

What Facebook's IPO Debacle Means for Startup Funding

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The disastrous Facebook initial public offering isn't likely to damp venture-capital interest in tech startups.
May 31, 2012 in Venture Capital
5 Ways to Master Social Media Multitasking

5 Ways to Master Social Media Multitasking

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These tips and inexpensive tools can help streamline your efforts across multiple social media sites.
May 30, 2012 in Social Media
Jobs or Zuckerberg: Who'd Make the Better Boss?

Jobs or Zuckerberg: Who'd Make the Better Boss?

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With the Apple founder's death and the Facebook IPO, there's been a changing of the guard in Silicon Valley. Here's how the two leaders' styles compare.
May 18, 2012 in Leadership
What Makes Facebook Worth So Much

What Makes Facebook Worth So Much

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After Facebook's IPO, the social network is being valued at about $100 billion. Here's how you can try to emulate that success.
May 18, 2012 in Growth Strategies
Facebook's 3 Biggest Ecommerce Mistakes and How to Avoid Them

Facebook's 3 Biggest Ecommerce Mistakes and How to Avoid Them

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When it comes to selling goods on the big social network, most users don't want to make purchases. Here's how to steer clear of the issues.
May 17, 2012 in Selling Online
When Facebook's 'Like' Pushes the Wrong Button with Employers

When Facebook's 'Like' Pushes the Wrong Button with Employers

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Clicking the 'Like' button on a business, brand, organization or person's official Facebook Page may be grounds for dismissal.
May 17, 2012 in Managing Employees
Finding the Best Time to Post to Social Networks

Finding the Best Time to Post to Social Networks

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Popular URL shortening service bitly examines the peak times to post to Facebook, Twitter and Tumblr.
May 16, 2012 in Social Media
Think It's OK to Ask for Employees' Facebook Logins? Think Again

Think It's OK to Ask for Employees' Facebook Logins? Think Again

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State and federal legislation aimed at protecting freedom of speech is catching up with social media and employers.
May 15, 2012 in Hiring Center
5 Critical Questions Facebook Must Answer in Its IPO Roadshow

5 Critical Questions Facebook Must Answer in Its IPO Roadshow

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If founder Mark Zuckerberg wants to win over investors, he'll need to have clear explanations for these looming issues.
May 4, 2012 in IPOs and DPOs
Building a Profitable Wearable Device May Depend on Who You Partner With

Building a Profitable Wearable Device May Depend on Who You Partner With

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Electronic devices that are worn on the body and relay information are starting to receive a lot of buzz, but partnering with a big company is the key to getting the product to see the light of day.
April 19, 2012 in Apps & Software
Why Instagram Won't Be the Last Startup Facebook Buys Before Its IPO

Why Instagram Won't Be the Last Startup Facebook Buys Before Its IPO

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The big social network is on the hunt for small companies that can strengthen its hold on the social media market.
April 16, 2012 in Technology
Video: Why a Facebook Page Isn't Enough For Your BusinessPlay Video

Why a Facebook Page Isn't Enough For Your Business (Video)

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Your website is all about your brand while Facebook is a social network that you can't control. Writer Mikal Belicove explains.
April 11, 2012 in Social Media
Facebook's Instagram Buy to Kick Off Venture Capital Feeding Frenzy

Facebook's Instagram Buy to Kick Off Venture Capital Feeding Frenzy

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The young startup has a small staff and no revenue, but Facebook's decision to buy is not just a blind gamble. Other venture capital firms will be looking to invest in similar companies.
April 10, 2012 in Growth Strategies
Instagram Dreams? Wake Up. VCs Still Want to See the Money

Instagram Dreams? Wake Up. VCs Still Want to See the Money

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With so many startups trying to follow in Facebook's -- and now Instagram's -- footsteps, they're forgetting one very important element: money.
April 10, 2012 in Venture and Angel Investors
How Instagram Went From Idea to $1 Billion in Less Than Two Years

How Instagram Went From Idea to $1 Billion in Less Than Two Years

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Here's a quick history of the meteoric rise of the popular file-sharing app, which is being acquired by Facebook despite its absence of revenue.
April 10, 2012 in Apps & Software
Instagram Founders Agree to Facebook Buyout

Instagram Founders Agree to Facebook Buyout

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The popular photo sharing app will likely be acquired for $1 billion, reports say.
April 9, 2012 in Apps & Software
The Business Model for Disruption

The Business Model for Disruption

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For groundbreaking companies like Twitter and Pinterest, business plans take a backseat to growing traffic. Thanks to the excitement over the expected Facebook IPO, it's starting to feel like the dot-com boom all over again.
April 3, 2012 in Your Business Plan
Facebook Timeline and Business Pages, Perfect Together

Facebook Timeline and Business Pages, Perfect Together

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Facebook's Timeline becomes mandatory for all Pages tomorrow. Here's how to use the format to your best advantage.
March 29, 2012 in Social Media

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