Guerilla Marketing

News and Articles About Guerilla Marketing

Go Guerrilla! 5 Unorthodox Ways to Market Your Brand
Guerilla Marketing

Go Guerrilla! 5 Unorthodox Ways to Market Your Brand

Most guerrilla marketing by nature is small in scale, but it's the shared links, laughs and likes that will make the campaign a big success.
The 5 Basics of Guerilla Marketing
Marketing

The 5 Basics of Guerilla Marketing

The scoop on guerilla marketing: what it is and how it can help you grow your business.
Joe Prusha
A Small Smartphone Startup Is Going Guerilla to Get Some Big-Time Attention
Smartphones

A Small Smartphone Startup Is Going Guerilla to Get Some Big-Time Attention

You might not have heard of this company before. But that might soon change. It's using guerilla-style marketing to aggressively get the word out about its forthcoming Android-based smartphone.
Noah Kravitz
Go Guerrilla: A DIY Guide to Product Launches
Marketing

Go Guerrilla: A DIY Guide to Product Launches

Find out how one social media whiz launched his own guerrilla campaign that catapulted his book to the No. 2 spot on Amazon.com's business list.
How to Bite Off a Chunk of the Zombie Economy
Marketing

How to Bite Off a Chunk of the Zombie Economy

Zombie-related sales are a $5 billion market opportunity any entrepreneur can feast on. Here are a four ways you can reap some zombie-related profits -- and they're not just for Halloween, either.
Carol Tice
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'Water Gun Marketing' at SXSW
Marketing

'Water Gun Marketing' at SXSW

Just when you thought SXSW lost its edge. Here's some guerrilla marketing for you.
Prentice Howe