News and Articles About Marketing
Here are four steps to take to get started with a new content marketing campaign.
In this podcast, Lewis Howes picks the brain of sales and marketing consultant John Jantsch.
The website could bring in more customers, or scare them away. Can business owners do anything to fight back?
Your customers have better things to do than wait for a slow website. You can make sure they don't have to.
If you run any type of online business, your customers and the media need to be able to contact you quickly and easily.
The successful sales professional will begin all conversations from the prospective clients point of view. Here's how.
Content marketing dispenses content of all kinds, to all takers, all the time. What can you do to get your content noticed?
Content that's laughed at is shared more often and is more memorable than "straight" messaging. Here's how to add a touch of humor will help to capture your target's attention.
Referrals from satisfied customers are the lifeblood of many business. Try these smart strategies to increase your word-of-mouth marketing.
Which one should you invest most of your time in? With a limited amount of time, where do you spend it?
Whether those working on design or content projects are freelancers or on staff, here's some practices to shoot for to realize their best work.
Client service is something that should be cultivated from the inception of a company -- not considered a form of damage control.
A thorough look at penalties related to backlinks and Panda and what you can do if you get hit.
Surprisingly, the Library of Congress offers a whole plethora of photographs to help your content stand out -- and not just on the Fourth of July. But you need to be careful not to violate any copyright laws.
ith 100 million startups opening up each year and 472 million entrepreneurs worldwide, competition to become the next big thing is brutal. To improve your chances of standing out, follow these PR tips.
Gen Yers are demonstrating strong new interests. Entrepreneurs would be wise to take notice.
Your entrance sets a tone for your clients and your staff. Find out how this digital branding agency uses a hidden door to its headquarters to encourage creativity.
In this video, marketing strategist Gregory Ciotti explains 'perceived appropriateness' and why it's crucial to great logo design.
One way you can get your foot in the door in you're in the market for a new position or are vying for a lucrative new contract for your business.
In this podcast, Lewis Howes chats with expert Carmine Gallo about developing the ability to leave audiences moved and feeling empowered.
Email beats out social media for gaining customers, and more people are expected to have addresses in the next few years.
Gen Yers dont respond to the advertising strategies that worked for their grandparents, boomers or Gen X.
If you really want to connect with your audience, these two online weapons should be in your marketing arsenal.
Shoppers increasingly use their smartphones to find what they want, at the price they'll pay. Help them find what you're selling.
The founder of two fast-growing supplement companies speaks about how his no-BS YouTube videos created a passionate following of customers.