Communications coach Carmine Gallo shares tips on how to craft your business story -- covering all the essential elements -- so you can tell it it in 60 seconds. He shares the four critical questions you must answer to get your message across to prospects.
Related: How to Tell Your Business Story in 60 Seconds or Less
Carmine Gallo is a communications coach, a popular keynote speaker and author of several books including The Presentation Secrets of Steve Jobs and The Innovation Secrets of Steve Jobs. His latest is The Power of Foursquare (McGraw-Hill, 2011).
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Comments:
It is all about not loosing attention. Being progressed. Being forwarded to and into the next decision steps. Could be used for everyone you meet, everyone who asked you without wasting someones time. After passing "green" for sure it could be 80 TMILES, flights, presentations etc etc. till you. Hit. The. Nail. Manfred H. Buechel, Sr. Consultant Medical Devices, GErmany
Thank you for sharing the four awesome questions.This is a very effective steps to share business story in 60 seconds.
TV? congrats Frank! what for?
60 seconds? What happened to the 118 seconds? the first 8 to hook them, then next 100 to seal the deal. ;)
Dice lo mismo que el párrafo en español de introducción. Que no hay tiempo para contar una larga historia sobre lo que haces y por qué es importante. En 60 segundos, contestando las 4 preguntas, debes ser capaz de explicarlo y captar el interés de tu interlocutor. 1 frase de repuesta por cada pregunta específica debe ser suficiente si quieres contar a qué te dedicas, para qué sirve, cómo te diferencias del resto y por qué sería útil que te consideraran.
Totally a coach's approach to educating us. Thanks Carmine!
Yeowww! now before this, all you needed was a 30 second 'elevator pitch'. Now I need twice as much time.... but this is very cool. Can it also be done in an elevator? Kidding aside, short and simple. I really like it and will pass this on to the good people that work for me. Thanks, Kevin *********sergio, siguen volviendo! (:
men dice lo mismo que leiste en el mail solo que lo dice el autor en su idioma natal
DE QUE ME SIRVE SI NO HABLO INGLES????
traducir este video y todos os demas
Thanks, it is what I was looking for, this info is very useful for me.
Its just what I needed because I will be on TV in three weeks!
Thanks for sharing. This is great information.
Great! Love the speaker and his books. Awesomeness!
I have to agree, a couple of examples would be great help.
Oh! It is awesome. But, as Loralei commented, I would also like to see a couple of examples both verbally and visually.
I love this and will use it!
I would like to see a couple of examples both verbally and visually.