In this season of Young Visionaries, we talk to entrepreneurs tackling social, cultural and environmental goals by harnessing entrepreneurial principles and out-of-the-box thinking to create positive change.
Inspired by festival culture and endangered species, three years ago four friends (Alexander Mendeluk, Chase Hamilton, Ashley Haber and Marley Marotta) founded the Los Angeles-based faux-fur accessories maker SpiritHoods. The premise for the company, they say, has always been to pay homage to animals, but they take that idea a step further. For each purchase from its PRO BLUE line, the animal-hood maker donates 10 percent of net profits to nonprofits that work to protect endangered species.
See how the company aims to grow the business and its social mission.