Derek Newton
NYC based communications and public relations professional
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Latest
3 Easy Ways to Drive Traffic to Your Online Store
Unique domain names, great content and influencers can help your store compete.
Fixing the ROI Problem With Influencer Marketing
The company that may have plugged the biggest hole in influencer marketing.
6 Common Mistakes of DIY Public Relations
If you want to do you own PR, you can. But avoid these six rookie errors.
So, What's a Brand Ambassador and Why Are They Important?
Nobody does sales better than anybody who has bought a product and is raving about it to their friends.
The 3 Rules for a Publishable Op-Ed
Opinion articles are great PR and branding opportunities. But many people get them wrong. Here's how to get op-eds right.
5 Growing Ed Tech Companies That Make the Grade
Despite some flame-outs, these entrepreneurs are turning solid education technology into big business.
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