Why the Founder of nicepipes Turned Down a $100,000 Deal on Shark Tank The fashion designer and yoga instructor sat down with our Jessica Abo to talk about when to leave money on the table.
By Jessica Abo Edited by Dan Bova
Opinions expressed by Entrepreneur contributors are their own.
One chilly morning, Lisa Binderow was walking to yoga class, when the New York instructor realized she needed to fix a major fashion problem: covering the skin that her cropped pants left exposed to the cold. She started designing her own arm and leg warmers and, before she knew it, people around her wanted a pair, too. The feedback inspired Binderow to start her own business called nicepices. Binderow sat down with contributer Jessica Abo to share her advice on what steps to take when you have a business idea, what to do when there is money on table and why she turned down a $100,000 deal on Shark Tank.
Watch more videos from Jessica Abo on her YouTube channel here.
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