According to PEW Research Center, the majority of Americans (55 percent to be exact) use Instagram to some degree. Given the platform’s rapid growth, more and more people will begin using the platform in the months and years ahead.

There are six things marketers must do to be successful reaching potential customers on this new channel.

Related: 10 Instagram Branding Lessons From Mexican Drug Lords

As the adage goes, “What gets measured gets managed.” This is true for most marketing initiatives, and it remains true for Instagram as well. There are a number of different Instagram tools available that provide insightful

Time management is one of the hardest assets to put to work for your business. As an entrepreneur, you have multiple responsibilities to keep you busy -- distracted even -- from what you should be doing to reach your goals. There are so many tasks and hurdles on the road to success, one can get overwhelmed with the way they spend their day. This results in most entrepreneurs spinning their wheels and going nowhere.

It’s because they haven’t learned to manage their time well. For this article, I spoke with three major influencers about their time management skills. We can learn a lot from how they take their time and make it work for them -- instead of the other way around.

Related: 10 Simple Productivity Tips for Organizing Your Work Life

The first influencer I spoke with...