How to Make Your Marketing Less Cringeworthy and More Authentic

How to Make Your Marketing Less Cringeworthy and More Authentic

Companies are needing to completely re-shift their marketing strategy to win customers' trust. Here are a few ways businesses can show authenticity in their marketing.

Latest

How Looking Back at History Can Make You a Better Entrepreneur and Leader

History hides some important lessons for leaders and entrepreneurs.

3 Things to Consider Before Going 'All in' on Your Startup

Going all in looks different for every founder who's taking their startup from zero to one. But there are a few things you should consider beforehand.

This Is the Least Affordable City for Homeowners In the U.S. (And No, It's Not New York.)

A new study shows the most unaffordable cities in the U.S. in the current market.

A China-Based Company Has Launched a Person-Like Robot, Beating Tesla in the Process

The robot can even tell when you’re sad, according to the company.

News & Trends

This Is the Least Affordable City for Homeowners In the U.S. (And No, It's Not New York.)

A new study shows the most unaffordable cities in the U.S. in the current market.

Elon Musk Sets Record Straight on Potential Purchase of Professional Sports Team: 'They Were My Fave Team as a Kid'

The billionaire took to Twitter to discuss potentially acquiring the Manchester United soccer club.

Entrepreneur Store

iScanner Is a Digital Office on Your iPhone

Get the App Store's top scanning app for nearly 80 percent off.

Prism Drive Gives You a Ton of Cloud Storage for a Great Price

Get all the cloud storage you need at an unbeatable price.

Franchise

Latest Franchise Articles

How to Move Forward With Confidence When You're Unsure About Becoming a Franchise Owner

Do your homework on the franchise that interests you. Then move forward with confidence.

3 Strategies To Protect Your Business From Inflation

Inflation is back with a vengeance. Use these three strategies to protect yourself and stay afloat in inflationary times.

3 Tips on How to Empower Your Franchisees to Acquire Local Customers

Provide training, technology and resources to support your franchisees. Don't let them go out on their own.

Elevator Pitch

How to Land Your Dream Investors and Catapult You to Success

Fundraising is a crucial piece to any successful business plan, but landing investors is often a challenge, especially in today's very competitive fundraising landscape. Keep in mind these key things as you're starting your journey on the fundraising circuit.

If You Want Your Pitches to Improve, Use These 3 Simple Tips

Most people think a pitch is all about how well they give a presentation but the reality is that's only one piece of the 'successful pitch' pie. There are other areas of the meeting that need to be considered - starting with understanding what motivates other people in the room.

How to Sell Your Story Through Your Pitch Deck

Venture capitalists' attention spans are at their shortest, but a concise, attractive and effective pitch deck can catch their interest.

5 Tips to Perfect Your Elevator Pitch

Communicate your value proposition quickly and effectively to win more business.

Going Public

'Going Public' Season 1 Finale: Onward and Upward

The end of one chapter is just the beginning for these four companies.

How to Find the Best Growth Strategy for Your Business

On the new episode of 'Going Public,' it's all about growth.

'Going Public' New Episode: Here's How to Get the Attention of High-Wealth Investors

Learn what it takes to find success at The Money Show in Las Vegas.

'Going Public': Learn the Art and Science of Valuation

On this episode, founders find out if they are on the right track.
Unfiltered
Featured Book

Unfiltered

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By Jessica Abo
This book is for anyone who needs to be reminded that we're all a work in progress, no matter what judgments we make when we measure our lives against what others share online.
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Latest Video

This Physician Is on a Mission to Empower Home Health Aides. Here's How She's Doing It.

Dr. Madeline Sterling shares how she's working to improve the lives of home health aides and their patients. Plus, her advice on other researchers trying to pioneer a new space in their field.

In This Issue

Edition: September 2022

Featured Story


15 Young Founders Rethinking Everything From Artificial Intelligence to Carbon Removal, Sustainable Fashion to...Pizza!

Our definitive list of the up-and-comers to watch this year.

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Other Stories


These Co-Founders Are Using 'Quiet Confidence' to Flip the Script on Cutthroat Startup Culture and Make Their Mark on a $46 Billion Industry

These Co-Founders Are Using 'Quiet Confidence' to Flip the Script on Cutthroat Startup Culture and Make Their Mark on a $46 Billion Industry

Kevin Lee and Kevin Chanthasiriphan were raised with a set of values that, in many ways, directly conflict with those in the startup space -- but they're using that to their advantage and taking noodle brand Immi to the next level.

Listen Closely to What People Ask You. That's Where to Find Your Hidden Power.

Listen Closely to What People Ask You. That's Where to Find Your Hidden Power.

When people ask questions, they're revealing what your value is to them.