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How to Make Your Marketing Less Cringeworthy and More Authentic

Companies are needing to completely re-shift their marketing strategy to win customers' trust. Here are a few ways businesses can show authenticity in their marketing.

Latest

How Looking Back at History Can Make You a Better Entrepreneur and Leader

History hides some important lessons for leaders and entrepreneurs.

Ron Jaworski | 5 min read

3 Things to Consider Before Going 'All in' on Your Startup

Going all in looks different for every founder who's taking their startup from zero to one. But there are a few things you should consider beforehand.

Justin Vandehey | 6 min read

This Is the Least Affordable City for Homeowners In the U.S. (And No, It's Not New York.)

A new study shows the most unaffordable cities in the U.S. in the current market.

Emily Rella | 2 min read

A China-Based Company Has Launched a Person-Like Robot, Beating Tesla in the Process

The robot can even tell when you’re sad, according to the company.

Gabrielle Bienasz | 3 min read

Webinars & Events

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How to Turn Inflation and Recession into Your Largest Business Opportunity

Join us for this free webinar to learn valuable insights and strategies.

Date:Sep 21 Time:12:00 PM EDT

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Driving a Business Strategy that Accomplishes the Owner's Personal Goals

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How to Turn Inflation and Recession into Your Largest Business Opportunity

Time:12:00 PM EDT

Entrepreneur Store

iScanner Is a Digital Office on Your iPhone

Get the App Store's top scanning app for nearly 80 percent off.

Entrepreneur Store

Prism Drive Gives You a Ton of Cloud Storage for a Great Price

Get all the cloud storage you need at an unbeatable price.

Entrepreneur Store

Stat Being More Mindful Now With This Top-Rated App

Tap into your inner self with Mindfulness.com.

Entrepreneur Store

RANK	FRANCHISE	INVESTMENT
#1	Taco Bell	$576K - $3.4M
#2	The UPS Store	$185K - $474K
#3	Popeyes Louisiana Kitchen	$384K - $3.5M
#4	Jersey Mike's Subs	$145K - $786K
#5	Culver's	$2.3M - $5.8M

Latest Franchise Articles

How to Move Forward With Confidence When You're Unsure About Becoming a Franchise Owner

Do your homework on the franchise that interests you. Then move forward with confidence.

Alicia Miller

3 Strategies To Protect Your Business From Inflation

Inflation is back with a vengeance. Use these three strategies to protect yourself and stay afloat in inflationary times.

Per Bylund

3 Tips on How to Empower Your Franchisees to Acquire Local Customers

Provide training, technology and resources to support your franchisees. Don't let them go out on their own.

Max Pecherskyi

Fundraising is a crucial piece to any successful business plan, but landing investors is often a challenge, especially in today's very competitive fundraising landscape. Keep in mind these key things as you're starting your journey on the fundraising circuit.

Ryan Fritsch | 5 min read

If You Want Your Pitches to Improve, Use These 3 Simple Tips

Most people think a pitch is all about how well they give a presentation but the reality is that's only one piece of the 'successful pitch' pie. There are other areas of the meeting that need to be considered - starting with understanding what motivates other people in the room.

Lauren Hirsch-Williams | 7 min read

How to Sell Your Story Through Your Pitch Deck

Venture capitalists' attention spans are at their shortest, but a concise, attractive and effective pitch deck can catch their interest.

Dan Conner | 6 min read

5 Tips to Perfect Your Elevator Pitch

Communicate your value proposition quickly and effectively to win more business.

Mauricio Umansky | 5 min read

Stewards of Sustainable Progress Presented By Paper and Packaging Board

How Dressing for Success Can Take on a Whole New Meaning for the Environment

Oliwia Szczekot | 7 min read

Here's How to Boost Your Business and Benefit the Planet With Sustainable Data Centers

Rajeev Goel | 5 min read

There's a Smart Way to Do More Work Than You Ever Thought You Could

Ivan Burazin | 9 min read

Going Public

'Going Public' Season 1 Finale: Onward and Upward

The end of one chapter is just the beginning for these four companies.

Going Public | 1 min read

How to Find the Best Growth Strategy for Your Business

On the new episode of 'Going Public,' it's all about growth.

Going Public | 1 min read

'Going Public' New Episode: Here's How to Get the Attention of High-Wealth Investors

Learn what it takes to find success at The Money Show in Las Vegas.

Going Public | 2 min read

'Going Public': Learn the Art and Science of Valuation

On this episode, founders find out if they are on the right track.

Going Public | 1 min read

Latest Video

This Physician Is on a Mission to Empower Home Health Aides. Here's How She's Doing It.

Dr. Madeline Sterling shares how she's working to improve the lives of home health aides and their patients. Plus, her advice on other researchers trying to pioneer a new space in their field.

Celebrity Chef Fabio Viviani on Finding Food Fame

How to Fix Brain Fog and Boost Your Focus

In This Issue

Featured Story

15 Young Founders Rethinking Everything From Artificial Intelligence to Carbon Removal, Sustainable Fashion to...Pizza!

Our definitive list of the up-and-comers to watch this year.

These Co-Founders Are Using 'Quiet Confidence' to Flip the Script on Cutthroat Startup Culture and Make Their Mark on a $46 Billion Industry

Kevin Lee and Kevin Chanthasiriphan were raised with a set of values that, in many ways, directly conflict with those in the startup space -- but they're using that to their advantage and taking noodle brand Immi to the next level.

Listen Closely to What People Ask You. That's Where to Find Your Hidden Power.

When people ask questions, they're revealing what your value is to them.

If You're Struggling to Solve a Problem, You May Be Looking at Things Just 1% Wrong

The good news is... you're 99% of the way there.

Most Popular

Taco Bell

The UPS Store

Popeyes Louisiana Kitchen

Jersey Mike's Subs

Culver's

In This Issue

Featured Story

Other Stories

These Co-Founders Are Using 'Quiet Confidence' to Flip the Script on Cutthroat Startup Culture and Make Their Mark on a $46 Billion Industry

Listen Closely to What People Ask You. That's Where to Find Your Hidden Power.

If You're Struggling to Solve a Problem, You May Be Looking at Things Just 1% Wrong