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This Clean Energy CEO Reveals How She Took a Google Project Using Old Tech and Turned It Into a Startup That's Raised $87M
Malta solves a huge obstacle for wind and solar energy, and creates jobs for communities impacted by the energy transition. But, as the CEO shares, while the mission is clear, the startup's journey has been far from smooth sailing.
Google's 'Moonshot Factory' Is Known for Wild, World-Changing Ideas. Here's What It Took For One of Them to a Become a Real World Startup.
Kathy Hannun, the founder of geothermal energy company Dandelion, believed she could make cheap, sustainable home heating and cooling accessible to the masses. Here's what she learned along the way.
His Brush With Death Pushed Him to Leave Google's 'Moonshot Factory' and Make Brain-Reading Earbuds That Could Save Lives
Jonathan Berent's fascination with EEG earbuds took him from a sales director job at Google, to "firestarter" at the storied moonshot factory, to spinning out his own startup. The journey has been full of surprises.
He Names Brands for Amazon, Meta and Forever 21, and Says This Is the Big Blank Space In the Naming Game
Naming specialist Ragen Alexander says that companies often get stuck thinking they must have a few popular qualities in a brand name. But they're missing big opportunities to capitalize on language in other ways.
If You Give People This 'Discovery' — They'll Buy From You Instead of Amazon
Creating a unique retail experience doesn't have to be a big flashy production. We're all just looking for a story that makes us feel good about ourselves.
I Built a Public Persona Around Positive Thinking, Until the Most Devastating Year of My Life Made Me Rethink Everything. Here's What I Realized.
When we're grieving, it's not always possible to find silver linings, or be "positive" in the traditional sense. But if we are willing to be present, "microjoys" can bring us back to ourselves.
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