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Trendy or Timeless — Which Is Best to Grow Your Business?

Everyone wants a viral moment, but it's only temporary. Memorable brands harness ephemeral trends to resonate beyond the moment.

Are Your Business's Local Listings Accurate and Up-to-Date? Here Are the Consequences You Could Face If Not.

Why accurate local listings are crucial for business success — and how to avoid the pitfalls of outdated information.

6 Cost-Effective Ways to Acquire Brand Ambassadors

Boost your brand's visibility and credibility with budget-friendly strategies for acquiring brand ambassadors.

As a small business owner, you're at greater risk of scams due to limited resources. With 96% of US companies targeted yearly, staying sharp is vital to safeguarding your business and finances.

Secure Better Project Management for $20 Through May 22

Set your project manager up for success, even if that person is you.

We Live in a 'Right Now' World — But Good Things Take Time. Here's How to Explain Long Lead Times to Your Clients.

We've all gotten so accustomed to immediate results that anything but can seem like a flop, especially in service industries like PR. Here's why pursuing long lead times is just as important as short-term ones.

This New Under-the-Radar Regulation Will Impact Most Businesses. Here's What You Need to Know.

There's a new requirement for many U.S.-based businesses that went into effect starting earlier this year. These are the things you need to know about the Corporate Transparency Act.

Is the Company Tagline You Want to Use Already Someone Else's Trademark? Here's How to Avoid Legal Issues and Infringement.

Emphasizing the importance for small business owners to ensure that their chosen company taglines or trademarks are not already registered, to avoid potential legal issues and infringement on someone else's intellectual property.

Who Was Named? New Court Documents Were Just Unsealed in the Jeffrey Epstein Case.

The documents list individuals previously connected to the convicted sex offender but contain no alleged misconduct so far.

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Working With a Third-Party Logistics Provider? Here Are 3 Key Steps to Ensure a Seamless and Successful Partnership.

Effective communication, strategic partnerships and technology adoption are vital for successful collaborations between brands and their 3PLs.

How to Avoid These Common Communication Blunders in the Workplace

Lots of executives and managers complain that their organization is terrible at communication.

2 Ways Employers Can Protect Their Employees From the Burden of Medical Debt

As costs and deductibles rise, simply providing healthcare benefits isn't enough to protect the physical and financial health of employees and the interests of the business.

The Secret to Turning Disengaged Employees into Rockstar Team Players

Transforming disengaged employees into enthusiastic team players hinges on insightful assessments, effective communication, targeted recognition and proactive career development.

Cracking the Gen Z Code is Easier Than You Think — Here's How To Navigate The Generation Gap At Work

Gen Z are digital natives with minimal experience in formal group settings. Here are 5 tips for enhancing communication with your new hires.

There's an unfortunate trend sweeping the diversity, equity, and inclusion (DEI) space these days: fatigue. DEI fatigue is the feeling of exhaustion, frustration and skepticism around working toward a diverse, inclusive, and equitable organization. Champions of DEI like thought leaders, consultants, diversity officers, and others are committed, but there are a substantial number of companies that are fatigued and questioning their commitment.

How to Implement Effective DEI Initiatives — A 4-Step Guide for Chief Diversity Officers

Crafting an effective DEI strategy is crucial for modern businesses due to its ethical and financial benefits. Here's how Chief Diversity Officers can successfully implement and optimize DEI initiatives.

'I'm Gay': I Opened Up About My Sexual Orientation On Stage at a Work Event — And My Company Reacted In The Most Perfect Way.

This Pride Month, I reflect on my own coming-out journey at work and the steps that need to be taken toward creating inclusive and empowering workplaces for LGBTQ+ individuals. Organizational leaders play a crucial role in driving continued growth and improvement.

Watch Out for These 5 Consequences of Too Much Collaboration

Beware of the collaboration trap! Too much collaboration causes overload, and well-intentioned efforts to have broad collaboration can backfire.

5 Ways Solopreneurs Can Scale Their Business Through Collaboration

Our culture loves to perpetuate the myth that entrepreneurs must go it alone. But for many, the path to success is found in collaboration.

Successful Businesses Have This One Thing in Common

I'm a professor of global healthcare entrepreneurship — here's what my research told me about a key component of a successful venture and how to leverage it.

We get it… Most people are tired of hearing the same old story about how the American Dream is dead; however, there's a different, more bleak aspect to that reality that far too few people have yet to realize.

I've Grown a High-Performing Team in Just 2 Years — Here are 5 Growth Strategies I Learned

A team's strength lies in its people's individual skills and how they synergistically come together.

The Best Work-From-Home Jobs That Actually Pay Well in 2024

If you're tired of commuting to an office and want to work remotely, consider one of these high-quality, work-from-home jobs.

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