How Brands Are Born

How Brands Are Born

 • Video Series • About

Latest Episode

Why the Motto 'Better Not Bitter' Changed Everything for Beauty Bakerie Founder Cashmere Nicole

After overcoming challenges at a young age, the makeup mogul is living the sweet life with her cruelty-free cosmetics brand.

Episodes

 episode 

Why the Motto 'Better Not Bitter' Changed Everything for Beauty Bakerie Founder Cashmere Nicole

After overcoming challenges at a young age, the makeup mogul is living the sweet life with her cruelty-free cosmetics brand.

 episode 

This Jewelry Company Is Using the Power of Words to Change Lives

Here's why giving back is the key to success for Caitlin Crosby's social impact enterprise.

 episode 

The Future of Food: Beyond Meat Is Changing the Way People Eat

Why founder Ethan Brown is creating an ethical and sustainable food revolution, powered by plants.

 episode 

Jamie Siminoff Didn't Let His 'Shark Tank' Failure Stop Him From Building a Billion-Dollar Business With a Big Mission

Here's why he thinks success is a little bit like playing the lottery.

 episode 

A Sprinkle of Architecture Made Coolhaus an Ice Cream Powerhouse

Here's why inspiring joy is the secret ingredient to the company's success.

 episode 

Perseverance Took Rails From a Pipe Dream to a Global Fashion Phenomenon

Founder Jeff Abrams pushed past major setbacks to bring his vision to the world.

 episode 

Success Unshared Is Failure: the Philosophy That Took This Mogul From Homeless to Billionaire

Giving back is at the core of John Paul DeJoria's business model.

 episode 

Empowering Women Is at the Heart of Carbon38's Business Model

Katie Warner Johnson is disrupting the athleisure industry and redefining workwear fashion.

 episode 

Sweetgreen Success: From Dorm Room Startup to Fast-Casual Salad Empire

How Jonathan Neman and his co-founders built a billion-dollar business with a side of technology.

 episode 

Cosmetics With a Cause: Why Gregg Renfrew Is Fighting to Reform the Beauty Industry

For Beautycounter, doing well by doing good is the future of commerce.

 episode 

From Walnuts to Wall Street: Brandon Dawson Is on a Mission to Help Businesses Scale to 10X Levels

How the self-made serial entrepreneur went from 2.4 GPA to selling his company for over $150 million.

 episode 

From His Parents' Kitchen to the King of Kombucha: How GT Dave Built His Empire

Hint: There was no business plan involved.

 episode 

From Fencing to Fashion: Why This History-Making Olympian Is Breaking Barriers in Business

Ibtihaj Muhammad is slashing her way to success with her modest clothing company, Louella.

About How Brands Are Born

Directed, Produced and Hosted by Kristen Aldridge, How Brands Are Born features the origin stories behind the world’s most impactful brands. Presented by Cardone Ventures.

Discover Entrepreneur Series

Whether you need advice on how to get your business off the ground or you’re just looking for inspiration, our video series have something for everyone. Browse our library below to find a series that speaks to you and your interests.

  • An original series streaming weekly where you can Click-to-Invest while you watch. THEIR JOURNEY. Your decision.
  • Your favorite pitch show is back with new entrepreneurs pitching Entrepreneur's investors.
  • Host Nicole Walters interviews small business founders to discuss their unique challenges and experiences running and growing a business. 
  • Jessica Abo covers the causes people care about, the powerful work they do and how they got to where they are in the first place.
  • Bestselling author, Ben Angel, takes his audience on a journey into the entrepreneurial mind to uncover why we do what we do through his powerful short films and educational videos so you can unleash your ideas and potential.
  • Watch our staff interview top entrepreneurs and report on location in these Entrepreneur.com exclusive videos.