John D. Leavy
From John D. Leavy
John D. Leavy is president of InPlainSite Marketing, a Divide, Colo.-based digital-marketing strategy company, and author of Outcome-Based Marketing: New Rules for Marketing on the Web (Entrepreneur Press, 2011), a finalist for Marketing & Advertising Book of 2011 by USA Book News. Connect with him on LinkedIn.com/in/JohnDLeavy.
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It's easy to get into social media for the wrong reasons and to post too much or too little. Here's how to balance out your social media efforts.
How to Start Video Blogging for Your Business
Online videos can be a good way to connect with customers. Here are some tips for beginners.
How to Make Your Email Newsletter a Must-Read for Your Customers
Before you decide to launch a newsletter, plan for its success.
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Web traffic alone doesn't generate sales. Answer these questions as you track your web-site metrics.
How to Decode Website Metrics to Pump Up Your Online Marketing
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