Tim Berry
From Tim Berry
Tim Berry is president of Palo Alto Software Inc. and author of several books, including The Plan-As-You-Go Business Plan and 3 Weeks to Startup, published by Entrepreneur Press. He has been a professional business planner since 1974, and has presented seminars on business planning in 13 countries. Berry holds an MBA from Stanford University, an MA with honors from the University of Oregon, and a BA magna cum laude from the University of Notre Dame. He's also an adjunct professor of entrepreneurship at the University of Oregon. Follow him on Twitter: @Timberry
When the Product Is the Marketing, and Vice Versa
Sometimes the product itself is the marketing. In those rare cases, businesses can thrive without organized marketing.
The Business Model for Disruption
For groundbreaking companies like Twitter and Pinterest, business plans take a backseat to growing traffic. Thanks to the excitement over the expected Facebook IPO, it's starting to feel like the dot-
10 Business Plan Words Every Manager Needs to Know By Heart
If you're starting or running a business, you'll need to know this list of essential business planning words.
The Top 10 Business Plan Mistakes
If you're thinking about writing a business plan, consider this list of common mistakes people make and expert advice for steering clear of them.
To Make Business Planning Less Daunting, Let's Call It Something Else
We need new vocabulary for business planning. Just don't call it a 'business plan.'
Three Financial Guesstimates Every Business Plan Needs
Not a numbers person? Our columnist explains the fundamentals of financial projections that should go into your business plan.
Three Questions to Answer Before You Write a Business Plan
Before you can map out a business plan, you have to make some basic decisions about the direction that you want your company to take.
How to Estimate Startup Costs
Get an idea of how much money you'll need by creating three quick lists and making a few educated guesses.
Five Steps to Create a Marketing Plan
How business owners can put together a detailed marketing guide for business growth.
Five Critical Questions Your Business Plan Should Answer
Answering these questions periodically can help keep long-term goals in mind while you adjust your immediate steps and actions.
Play Video How Do I Price My Product? (Video)
Tim Berry, president of Palo Alto Software Inc., on how a first-time business owner should price a product.
Seven Cringe-Worthy Business-Plan Mistakes
Follow these tips to dodge some of the most common planning pitfalls.
A Better Business Plan Can Lead to New Customers
These four steps can help get you on your way to enhancing and expanding your client base.Connect with Entrepreneur
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