Bill Kelley

Marketing

Reeling In The Big Ones

Overcome your fear, and you could land the mother of all accounts.

Under The Big Top

P.T. Barnum was more than master of the show; he may very well have been the greatest salesman on earth.

Vanishing Profits?

Don't call Ghostbusters; call a consultant.

The Price Is Right?

Many entrepreneurs are consumed with putting price tags on their products or services. But at what cost to their businesses?
Marketing

Square Pegs

Filling your customer service team with `mini salespeople'? Chances are, you're missing the mark.

Smile and Dial

. . . but watch out for phrases that put a glitch in your across-the-wire sales pitch.

Eyes On The Prize

Thinking about making your top salesperson a department manager? You'd better look beyond the obvious.
Marketing

Get Real

Ditch the tricks and put puffery aside. According to sales expert Jacques Werth, honesty really is the best policy.

Call To Order

Want better-than-average sales stats? Top-notch call reports can help you make the grade.

Tough Sell

Take no for an answer? No sirree!

Over The Slump

Is a sales slump ruining your business? Here's some advice to get you back on track.

Know Thyself

So you lost the sale. Who's to blame? You are.

Can You Manage?

You're the salesperson and the boss. First thing to do? Get organized!