Catherine Clifford

Catherine Clifford

Frequently covers crowdfunding, the sharing economy and social entrepreneurship.

Catherine Clifford is a senior writer at Entrepreneur.com. Previously, she was the small business reporter at CNNMoney and an assistant in the New York bureau for CNN. Catherine attended Columbia University where she earned a bachelor's degree. She lives in Brooklyn, N.Y. Email her at CClifford@entrepreneur.com. You can follow her on Twitter at @CatClifford.

For This Entrepreneur, Helping Women Around the World Find Their Voice Meant Finding Her Own
Trep Talk

For This Entrepreneur, Helping Women Around the World Find Their Voice Meant Finding Her Own

Tammy Tibbetts has helped hundreds of girls around the world get access to education, and thereby, find their voice in society. First, though, she had to find her own voice.
Good Companies Make You Think. Great Companies Make You Feel.
Advertising

Good Companies Make You Think. Great Companies Make You Feel.

Kevin Roberts, global CEO of advertising giant Saatchi & Saatchi, says that, to get people to fall in love with your product or service 'beyond reason,' you have to get them to feel.
How Much Time Do Your Employees Spend Doing Real Work? The Answer May Surprise You. (Infographic)
Productivity

How Much Time Do Your Employees Spend Doing Real Work? The Answer May Surprise You. (Infographic)

A survey of more than 2,000 employees found that only 45 percent of time at the office is spent on primary job duties.
Presented by
Why Ben Picked Jerry
Trep Talk

Why Ben Picked Jerry

Ben Cohen and Jerry Greenfield launched the legendary ice-cream brand Ben & Jerry's in 1978. And they're still friends today.
Why Your Brand Is More Important Than Your Product
Branding

Why Your Brand Is More Important Than Your Product

Kevin Roberts, global CEO of the advertising powerhouse Saatchi & Saatchi, says focusing on your product first is an outdated way of thinking.
Baggage Blues No More: A Smart Suitcase Raises $1 Million on Indiegogo
IndieGoGo

Baggage Blues No More: A Smart Suitcase Raises $1 Million on Indiegogo

A team of engineers, entrepreneurs, and industrial designers are working to reinvent the suitcase.
Lyft Says Former COO Took Confidential Files With Him to Uber
Lyft

Lyft Says Former COO Took Confidential Files With Him to Uber

Travis VanderZanden denies the claims that he took secret company information with him when he left one ridesharing company for the other.
Great Entrepreneur, Lousy Lover?
Work-Life Balance

Great Entrepreneur, Lousy Lover?

Best-selling author and therapist Esther Perel says too many entrepreneurs sacrifice their personal relationships at the altar of their business.
With Help From Zuck, This Campaign Just Became Indiegogo's Most Funded Project Yet
Crowdfunding

With Help From Zuck, This Campaign Just Became Indiegogo's Most Funded Project Yet

Code.org launched a crowdfunding campaign in October that has raised nearly $3 million and counting.
Wall Street Teams Up to Try to Fight Hackers
Cyber Security

Wall Street Teams Up to Try to Fight Hackers

Two financial regulatory groups have announced that their jointly produced software program, Soltra Edge, will become available on Dec. 2.
Think Like A Startup: Look for Ideas Everywhere, Be Decisive.
Trep Talk

Think Like A Startup: Look for Ideas Everywhere, Be Decisive.

There is no time for bureaucracy in a young company looking to innovate in a legacy industry. Normal CEO and founder Nikki Kaufman explains her philosophy of accepting ideas from everywhere.
Presented by
This Gizmo Wants to Make Your Shower 'Smart,' Cutting Your Water Use In Half
Next Big Thing

This Gizmo Wants to Make Your Shower 'Smart,' Cutting Your Water Use In Half

A crowdfunding campaign for the Eva Smart Shower launched on Indiegogo this week.
Presented by
12 Facts About the Human Brain That Will Make Your Marketing More Successful (Infographic)
Infographics

12 Facts About the Human Brain That Will Make Your Marketing More Successful (Infographic)

Improve the chances of your emails being read by knowing what is most likely to grab and hold attention.
Indiegogo Co-Founder: When What It Means to Be a Fearless Entrepreneur Changes
Leadership

Indiegogo Co-Founder: When What It Means to Be a Fearless Entrepreneur Changes

Danae Ringelmann along and her two other co-founders launched the crowdfunding platform around four primary values. The company has grown, and what those values mean for the company has evolved, too.
Reddit Co-Founder: Crowdfunding Is Powering a Second, Much Bigger Renaissance
Crowdfunding

Reddit Co-Founder: Crowdfunding Is Powering a Second, Much Bigger Renaissance

Alexis Ohanian says that technology means more creators can pursue their craft and get paid for it. The Internet means that people all over the world are becoming patrons of artists all over the world.