Catherine Clifford

Catherine Clifford

Catherine Clifford is a senior writer at Entrepreneur.com. Previously, she was the small business reporter at CNNMoney and an assistant in the New York bureau for CNN. Catherine attended Columbia University where she earned a bachelor's degree. She lives in Brooklyn, N.Y. Email her at CClifford@entrepreneur.com. You can follow her on Twitter at @CatClifford.

30 Recent Stories

Peter Thiel's Newest Obsession: Nanotechnology.
News and Trends

Peter Thiel's Newest Obsession: Nanotechnology.

The co-founder of Palantir and PayPal has invested in and joined the board of Nanotronics Imaging, a microscopy and software company.
Facebook Buys WhatsApp in Whopping $19 Billion Deal
News and Trends

Facebook Buys WhatsApp in Whopping $19 Billion Deal

The social media juggernaut acquires the web-based messaging service in a stock and cash deal.
Your Crowdfunding Cheat Sheet (Infographic)
Financing

Your Crowdfunding Cheat Sheet (Infographic)

An overview of how companies are raising money with crowdfunding, what categories are hottest and what the future holds for this new and innovative finance tool.
Obama Inks Executive Order to Streamline Import and Export Process for Businesses
Shipping Center

Obama Inks Executive Order to Streamline Import and Export Process for Businesses

President Obama moved to reduce bureaucratic processes from ‘days to minutes’ for small and medium-sized businesses who export American-made goods and services.
An Oft Unspoken Key to Success: Put Aside Your Ego and Be Vulnerable
Leadership

An Oft Unspoken Key to Success: Put Aside Your Ego and Be Vulnerable

Adam Braun, the founder of Pencils of Promise, talks about how he had to confront his biggest fear in order to grow his operation in his new book, ‘The Promise of a Pencil: How an Ordinary Person Can
Get a $250,000 Loan in 24 Hours. But Beware, It's Expensive.
Financing

Get a $250,000 Loan in 24 Hours. But Beware, It's Expensive.

New York City-based OnDeck Capital launched a new loan program today that gives small-business owners access to a significant amount of cash in a flash.
How Not to Be a Boring Blogger: Write Like You Eat (Infographic)
Marketing Basics

How Not to Be a Boring Blogger: Write Like You Eat (Infographic)

Content is king right now. You have to engage with your consumers if you want them to buy what you are selling.
Face Your Fears: New Video Game Offers Heart-Pounding Experience -- Literally
Apps & Software

Face Your Fears: New Video Game Offers Heart-Pounding Experience -- Literally

Female entrepreneur Erin Reynolds created 'Nevermind,' a video game where players wear heart monitors and their game experience changes based on their level of anxiety. She is raising money to build o
Popular Crowdfunding Site Kickstarter Says It Was Hacked, Urges Users to Change Passwords
Financing

Popular Crowdfunding Site Kickstarter Says It Was Hacked, Urges Users to Change Passwords

Chief executive Yancey Strickler says customers’ email addresses were taken, but no credit card information was obtained by hackers.
Jos. A. Bank Scoops Up Eddie Bauer, Putting Men’s Wearhouse Deal on Ice
Go Forward

Jos. A. Bank Scoops Up Eddie Bauer, Putting Men’s Wearhouse Deal on Ice

Jos. A. Bank says that it has been eyeing the Eddie Bauer brand for years now.
Comcast CEO Says Time Warner Cable Buy Is ‘Pro-Competitive’ and ‘Pro-Consumer’
News and Trends

Comcast CEO Says Time Warner Cable Buy Is ‘Pro-Competitive’ and ‘Pro-Consumer’

In an interview on CNBC this morning, Comcast CEO Brian Roberts said that the two companies wouldn't be pursuing the merger if they didn't realistically think they would get it would get regulatory ap
Study: The High-Tech Startup Slowdown Started Before the Recession
Startup Basics

Study: The High-Tech Startup Slowdown Started Before the Recession

A new report from the Kauffman Foundation shows that the slowdown in the U.S. high-tech entrepreneurship sector goes beyond the recent effects of the Great Recession.
Your Customers Aren't Looking for a Fling (Infographic)
Branding

Your Customers Aren't Looking for a Fling (Infographic)

Three-quarters of adults say they look for long-term commitment from the brands in their life. But they aren’t easily won over. As an entrepreneur, you are going to have to work for it.
This Startup Wants to Reverse the Tide on Our Overfished Oceans
Exploring New Markets

This Startup Wants to Reverse the Tide on Our Overfished Oceans

Amy Novogratz and Mike Velings are in the process of getting an investment fund off the ground that will identify and invest in technologies that aim to grow the fish-farming business.
Square Lands Its Next Big Deal: Whole Foods
Payments & Collections

Square Lands Its Next Big Deal: Whole Foods

A handful of Whole Foods locations across the country are implementing Square's payments system to give customers a way to pay for goods with their smartphones.
This Site Allows Celebrities to Crowdfund for Causes in Real Time
Financing

This Site Allows Celebrities to Crowdfund for Causes in Real Time

Laffster, once a platform specifically targeting comedians, rebranded itself today to become Cogo, available to actors, authors, musicians and athletes.
Groupon Unveils Self-Serve, DIY Deal-Making Tool for Merchants
Advertising

Groupon Unveils Self-Serve, DIY Deal-Making Tool for Merchants

The Chicago-based website released Deal Builder, an option that allows business owners to automatically build a custom promotion.
GoPro, the Maker of the Go-Anywhere Hero Camera, Files for IPO
News and Trends

GoPro, the Maker of the Go-Anywhere Hero Camera, Files for IPO

The San Mateo, Calif.-based company announced today that it plans to go public.
Mobile Marketing and the Magic of Push Notifications (Infographic)
Online Marketing

Mobile Marketing and the Magic of Push Notifications (Infographic)

A new survey shows that if a customer downloads your brand’s app on his or her smartphone, there is a pretty good chance he or she has set the app to send push notifications.
Amazon Just Bought a Video-Game Company
News and Trends

Amazon Just Bought a Video-Game Company

The Seattle-based tech giant has scooped up Irvine, Calif.-based Double Helix Games.
American Heart Association Using Crowdfunding to Find Next Big Thing in Health
Inventing

American Heart Association Using Crowdfunding to Find Next Big Thing in Health

The American Heart Association is using crowdfunding to find innovative technologies that can assist in improving cardiovascular health across the U.S.
In Crowdfunding, Who is Responsible for Preventing Fraud?
Financing

In Crowdfunding, Who is Responsible for Preventing Fraud?

On the last day of the public comment period over the proposed equity crowdfunding rules, a slew of stakeholders wrote into the SEC on the topic of liability in the case of fraud.
Time for a Talk: Don't Let Your Phone Be a Selfish Boyfriend (or Girlfriend)
Mobile

Time for a Talk: Don't Let Your Phone Be a Selfish Boyfriend (or Girlfriend)

Trying to keep up with technology is like trying to earn love from a person who doesn’t know how to love.
Democrats Introduce Legislation to Restore 'Open Internet' Rules
Security

Democrats Introduce Legislation to Restore 'Open Internet' Rules

Bills introduced in both the House of Representatives and the Senate would bring back net neutrality laws.
Entrepreneurs at ZocDoc Say They Can Solve a Major Obamacare Concern
Innovation

Entrepreneurs at ZocDoc Say They Can Solve a Major Obamacare Concern

The Affordable Care Act brings more patients into the healthcare system but does not increase the number of doctors. The only short-term solution is to be more efficient.
A Budding Entrepreneur Says 'I Quit' to Her Boss as Millions of People Watch
Advertising

A Budding Entrepreneur Says 'I Quit' to Her Boss as Millions of People Watch

Gwen Dean is leaving her full-time job as a machine engineer to follow her dream of being a full-time puppeteer. And she delivered the message to her boss in the form of a Super Bowl commercial.
Silicon Valley VCs Are More Confident Than They've Been in Years
Venture Capital

Silicon Valley VCs Are More Confident Than They've Been in Years

Confidence among West Coast startup investors has reached a level not seen since 2007. For some VCs, though, the level of excitement is something to be cautious about.
Your Amazon Prime Subscription May Get More Expensive

Your Amazon Prime Subscription May Get More Expensive

In its quarterly conference call, the e-commerce giant says it may increase the cost of its Amazon Prime service by $20 to $40.
The Budweiser Clydesdales Have Some Ad Competition From a Girl Inventor Named Goldie
Advertising

The Budweiser Clydesdales Have Some Ad Competition From a Girl Inventor Named Goldie

GoldieBox, a toy company on a mission to get girls excited about engineering, won a national competition sponsored by Intuit and will be featured in a 30-second commercial during the Super Bowl.
These Website Mistakes Are Costing You Money (Infographic)
Websites

These Website Mistakes Are Costing You Money (Infographic)

This infographic from MyCase breaks down the biggest mistakes small-business owners make on their websites.
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