Dan Kennedy and Jason Marrs

Dan S. Kennedy is a strategic advisor, marketing consultant and coach in Phoenix. Jason Marrs is a pricing and marketing strategist who coaches entrepreneurs and professionals in overcoming price reluctance and resistance. He is based in the New York City area. Kennedy and Marrs are the co-authors of No B.S. Price Strategy from Entrepreneur Press.

The Dark Side of Discounts
Marketing

The Dark Side of Discounts

Why sales and discounts can cause damage and how to offer breaks without devaluing your products.
Three Ways to Raise Prices Without Losing Customers
Marketing

Three Ways to Raise Prices Without Losing Customers

Charging more for your products and services can be easier than you think.