Jerry Jao

Jerry Jao

CEO and co-founder, Retention Science

Jerry Jao is the co-founder and CEO of Retention Science, a leader and innovator in retention marketing for online retailers. A serial entrepreneur who previously co-founded two other ecommerce marketing companies, he received a degree in business administration from UC Berkeley and attended the Yale School of Management.

5 Recent Stories

What You Don't Know (But Should) About Managing Millennials
Grow Your Business

What You Don't Know (But Should) About Managing Millennials

Gen Y-ers' appreciation for work-life balance, affinity for team collaboration and passion for helping their colleagues makes them an important asset.
The 3 Cardinal Rules of Business I Didn't Learn in School
Leadership

The 3 Cardinal Rules of Business I Didn't Learn in School

One of the lessons this CEO has learned outside the classroom is number crunching is useful but communication skills really count.
Why Entrepreneurs Should Plan for Failure, Not Success
Grow Your Business

Why Entrepreneurs Should Plan for Failure, Not Success

Being practical and thoughtful about all of the possibilities and worst-case scenarios prompts allows firm to progress.
Closing My First Big Deal
Grow Your Business

Closing My First Big Deal

How one entrepreneur landed his first client for pay when other startups give away their products.
4 Ways to Be a Frugal CEO
Managing Cash Flow

4 Ways to Be a Frugal CEO

How to save on items that can quickly deplete a startup's bank account.

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